🏷️ The Labelizer: Label Every Product Automatically
New resource for premium members! 🤯💰🔥
"How do I label my products?" is one of the most common questions in here. So I stopped answering it in the comments and built you the tool. 👇
🧠 First, some context
This week we're rolling out a brand new dynamic label system across the whole agency. It reads every product on our client accounts every day and decides where it belongs: push it, hold it, or cut it. It's the most advanced performance control we've ever built. Way faster and more dynamic than any other label tools. We're rolling it out now, and it'll be live on every client by the end of this week.
That system is built for an agency with a full team behind it. It's too heavy for most stores.
So I built you a simpler version. Beginner friendly. Same thinking, cut down to what actually moves the needle when you're starting to scale.
🤖 What it is
A Google Ads Script. You paste it in once. Then every day it:
→ Looks at every product in your account (last 14 days)
→ Gives each one of 5 labels
→ Writes the labels into your own Google Sheet
→ Merchant Center picks them up automatically
It only reads your Google Ads. It never touches a campaign, a bid or a budget. You stay in control.
🏷️ The 5 labels
🔴 Waster: spent 15+ and ROAS under 1.4. Costs more than it brings in.
🏆 Champion: ROAS 2.3+ and 3+ sales. Your proven winners.
🚀 Potential: ROAS 2.3+ and 1 to 2 sales. Looks like a winner, needs more sales to prove it.
🟡 Borderline: it sells, but ROAS is under 2.3. Not profitable enough yet.
💤 Zombie: no sales and spent under 15. Not getting a real chance yet.
(15 = your account currency)
⚙️ You can change everything
Every number lives in the Sheet: days to look back, spend limit, ROAS targets, which campaigns count. Change a cell and the next run uses it. No code.
📦 What you get
→ A ZenoX Google Sheet with every product: spend, sales, ROAS, its label, and last run's label so you see what moved
→ A step by step guide with a screenshot for every single step
→ A guide on how to split your campaigns by label
→ Your own personal access key
🎯 Why this matters
Most stores run one PMax with every product inside. Your Champions fight your Wasters for the same budget, and Google spends wherever it wants. Labels let you split them: more budget behind what sells, less on what burns money. That's the first real step to scaling in a controlled way.
🔑 One important note
The script runs on our servers, and that's on purpose. When we improve it, fix something or add a feature you ask for, you get the update automatically. Nothing to reinstall. But running it every day for every store it's on isn't free for us. So your key works as long as you're a Premium member. If you leave Premium, the key will stop working.
How to get it - same as always:
1️⃣ Be a Premium member
2️⃣ Leave a review for the Lab. Takes 30 seconds. Already left one? Skip this step.
3️⃣ Comment "LABEL" below
We'll send you your key and the guide.
Let's get your products sorted 🚀
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38 comments
Christopher Krassnig
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🏷️ The Labelizer: Label Every Product Automatically
Google Ads eCom Lab
skool.com/google-ads-ecom
The free Google Ads community for eCom & dropshipping operators. PMAX, Google Shopping, & Co - built by ZenoX Media ($200M+ tracked sales) 🚀
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