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Before blaming the workflow, check these five things when texts are not arriving
When SMS stops landing, the workflow is often fine and the cause is somewhere else. Start with the registration status of your sending number, since unregistered or pending numbers get filtered. Then look at the message itself: shortened links, all caps and heavy punctuation get flagged faster. Check that the contact actually opted in and is not marked do not disturb. Look at quiet hours and the contact's time zone, because a message can be held or sent at a bad hour. Last, check the conversation log for the exact delivery status of one failed message before changing anything. Working through those in order usually finds it in a few minutes.
I want to reactivate a database of 60,000 customers
Hello. Over the years, I've accumulated a database of 60,000 customer email addresses. The open rate is 3%. This is very low. Most of them have been purchased a long time ago. I sell facial rejuvenation courses and cosmetics for women. I want to know if there's anything I can do with the database or if I should simply delete 97% of it to avoid paying.
10 Lessons I Learned Last Year Scaling Automation
In that time, I’ve worked across multiple automation initiatives. What I learned has very little to do with tools.It has everything to do with rigour. Here are the lessons that changed how I evaluate automation entirely: 1. Pilot success means nothing without scale economics 2. Financial visibility must start on day one 3. Hours saved is a weak success metric 4. Scale exposes everything pilots hide 5. Unit economics decide whether automation survives 6. Cost ownership cannot sit only with finance: 7. Finance and engineering must speak one language 8. Automating broken processes compounds the damage 9. Total cost matters more than visible cost 10. Long-term commitments reduce chaos After a year of building, breaking, and fixing automation systems, one thing is clear: Those who treat it casually accumulate hidden debt.Those who treat it like a financial and operational system build leverage that compounds. Sharing this with the community that’s shaped much of my thinking over the past year. Looking forward to learning from how others here have navigated these same trade-offs.
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GHL SaaS
Anybody here have a successful SaaS business selling GHL?
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