Serial entrepreneur…
This title is fascinating especially the word Serial…
Like a Serial Killer moving from one person to the next with a wake of carnage and grief left behind them.
The same applies to business moving from one business idea to another leaving a wake of doubt, uncertainty and confusion. (In your mind)
The reality is a laser is strongest at the point. A concentrated point of focus.
Persistent, resilience, dedication, determination, all things that come to mind due to the challenges one faces with a split focus, a serial focus sort of getting bored easily moving on to the next thing and you have to be willing to actually go out there and get after it which isn’t your problem…
No matter how dedicated you are if you keep running EAST to see a sunset you’ll never find it, you could try a bike, a car, a truck, a jet, a scooter but guess what?
Your not going to find a sunset going EAST.
So the secret is CONCENTRATED FOCUS. When it gets hard what’s my focus? Problems? Solutions? The next thing? Am I even using the right approach? How do I know I’m in the right direction?
The moment your focus is shifted even slightly you start burning a new hole 🕳️
Your laser only has so much energy and the problem really isn’t you or the business your in it’s what you don’t know. What your spending your energy on.
Spending it on what you already know because it’s comfortable you’ve pointed your laser there before which means you never really get to burn a hole big enough that you see the light on the other side…
Starting over again you only ever get good at starting. Starting the LLC, Website, Google profile all the complete wrong things that don’t get you RESULTS. The laser doesn’t burn a hole big enough to make a difference in your path towards freedom.
Think of a time you failed or struggled greatly.
If you were to view that experience in a more useful way, what story would you tell yourself? What did it teach you? How did it prepare you for what came next?
Turn your failures into lessons.
Turn concentrated focus into imperfect action and do what others aren’t willing too.
Hope to see that laser of yours on a foggy day and I can smile knowing you burned through the other side.
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Alessandro Santarelli
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Serial entrepreneur…
How to start a fingerprinting business information for those looking to be an early mover in an emerging market.
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