The CRM You Use Matters Less Than How Often You Open It
Agents spend months switching platforms instead of working them.
Follow Up Boss. LionDesk. kvCORE. Sierra. It doesn't matter which one you're on.
What matters:
  • Every lead gets logged the same day it comes in
  • - Every conversation has a next step attached before you close it
  • - You're in your CRM for at least 60 minutes every morning before you do anything else
The best CRM is the one you're actually in daily.
If your pipeline is quiet right now — it's probably not a lead problem. It's a follow-up problem. Which means it's a discipline problem.
Pick one. Commit to it. Open it first thing tomorrow and don't close it until your morning follow-ups are done.
For the May challenge: every buyer consult you run should be in your CRM with a next step logged within 24 hours. No exceptions.
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Joshua Massieh
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The CRM You Use Matters Less Than How Often You Open It
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