I recently shared a post in another studio owner group with a 'super prompt' for getting AI to help you write good captions for your social media posts - they all loved it so I am sharing it here... hopefully it makes your marketing life a bit easier 🥰
Here's the prompt:
Write a social media post about [SUBJECT OF CONTENT] at [YOUR DANCE STUDIO] located in [YOUR LOCATION]. Consider the frustrations, irritations, problems, annoyances, and challenges of parents with [AGE OF CHILDREN THE POST IS ABOUT] year old children and how dance classes can be positioned as the solution. Act as an expert copywriter specialising in writing highly converting social media captions for [YOUR COUNTRY] Dance Schools. Keep the language natural and authentic using [British English, American English, etc] spelling and grammar. Only use emojis to make it easier to read or highlight important information - don't overuse them. Make sure the caption is optimised for search and conversion - it needs to be relatable and persuasive.
Follow-up prompt…
Objectively assess the caption you just provided and suggest improvements to connect to my target audience in a way that makes them feel like I understand them and am able to provide a solution to help them. Don’t tell me what you think I want to hear and make sure you have not included any information you don't know to be true.
…also (pro tip) use custom instructions inside ChatGPT to remove punctuation and words you don’t like (i.e. foster, discover, craft, unlock – and those pesky em dashes) 😅