Stop “Spray & Pray” Posting: Use 110+ Proven Goals to Build a LinkedIn Strategy That Actually Converts

If you’re posting consistently but it still feels like you’re “doing a lot” without clear business traction, the issue usually isn’t effort—it’s direction.

In this week’s call, I broke down the system I use to move from attention → engagement → conversation, using a simple funnel approach:

Top-of-funnel (education): earn attention by teaching (this is where ~50% of your content should live)
Middle-of-funnel (differentiation + pain): show why your approach is different and address real pain points
Bottom-of-funnel (trust + offers): create the path to the next step (calls, webinars, community, services)

To make this executable (not theoretical), I built a free tool: The Goal Strategizer.

What you’ll get

110+ proven goals you can filter by category (exposure, credibility, meetings, network expansion, engagement, and more)
SMART framework guidance so your goals are specific, measurable, and time-bound
Export options (copy/paste, CSV) so you can turn selections into a weekly execution plan

If you want LinkedIn to become a predictable system—not a guessing game— follow the link to the Goal

Strategizer and pick your goals for the next 30–90 days. Created by D3 Digital Media.

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