Show Them You Can Solve Their Problems
You client could not care less about you they are interested in what you can do for them , so don't talk about you and your achievements unless they are then qualified as to why that makes you the ideal person for them
You can do this by detailing in your profile and calling out in your marketing who you can help and thereby prequalify those who are a good fit and might have need of your services (either now or in the future).
Equally, you disqualify anyone who is not a good fit or can't benefit from your services.
When you pique a client's interest even at this stage there is a very high possibility, provided you have correctly targeted your ideal customer & you can solve their problems they will end up making further inquiries on the phone or in possibly a text message or DM
Your profile summary on any social media can potentially carry a lot of influence in helping a client decide whether they should buy or not.
But always be aware that whilst you want to capture your prospect's attention you don't want to be hitting your prospects with a blatant sales pitch because that will just put your prospect off.
Most people love to find solutions to problems so are happy to buy from you if you can help them but most people, don't like to be sold to.
If you want to win your prospect over just provide them with some useful information about what you can do for them. Let them know that you
1) You understand their problem
2) You have a credible solution to that problem
3) Can demonstrate your ability to solve that problem
4) You provide them with social proof that you provide you with authority and credibility
0
0 comments
Graham Waite
4
Show Them You Can Solve Their Problems
Content Academy
skool.com/content-academy
Build a profitable content strategy, efficient team & automated process
Leaderboard (30-day)
Powered by