Huge megatrend to write content around...

I stumbled on this article today Very interesting, and an area I'm not only participating in personally, but also as a copywriter and marketer.

Here's the Executive Summary...

The business of eternal youth is booming. Consumers, especially wealthy ones, are spending big on spas, food subscriptions, gym memberships, pills, and more. The wellness industry is worth roughly $500 billion in the U.S. and $2 trillion globally, with per capita spending on wellness in North America topping $5,100 annually compared to $1,600 in Europe. Technology has allowed people to collect tons of data on their health through phones, watches, and rings to create a personalized health approach.

To read the full article, go here:

https://www.axios.com/2024/05/19/wellness-longevity-industry-equinox-membership

Enjoy!

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