Developing your own point of view...

One of the areas I've struggled with, is creating a consistent or 'anchor' point of view that I could differentiate myself with. The challenge for me is that I would overthink this and there would be too many ideas in the ideas stage. It can be hard for me to dig down into the details on my own - I usually do better when I have a collaborator who I can work with.

The solution that worked for me: I used AI to act as my collaborator and muse to help with this exercise. More than just a brainstorm, I was able to dig into the topic, dig deeper by providing inputs from my transcripts to build my 'brand voice' and center in on a point of view that I'm feeling good about.

It reminded me that while it's easy to think about using AI tools marketing/sales/product etc - it's also very powerful to help unlock our creative minds!

I consider myself a skilled AI person and use AI on a daily basis - but somehow forgot to think about AI helping me with my own internal blocks.

I think the reason I wrote this is to remind myself to ask for help - even if it's asking AI for help!

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