Best resources videos/podcasts/books etc. etc. on creating an effective content strategy

How would you go about creating a content strategy from scratch?

What are your favorite resources that can help someone do it themselves even if they are not pro marketers and they are just starting out? Feel free to also share more advanced resources that can cater to more seasoned content creators.

I'll start with the one that I'm guessing is the most relevant for our community:


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Get clients with video + put your content workflow on autopilot

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