SO excited about stacking MRR with Skool -- want to share some thoughts on why I think MRR is KING!

(And How This Affects Facebook Groups/Communities In The Future)

I've had some incredible conversations lately.

Conversations concerning how to BUILD, SCALE and (perhaps) SELL businesses... while minimizing stress, burnout and getting a work-life balance that you can actually call that.

Here are 3 core lessons that have made that light bulb go off for me& why MRR is going to be the focus of everything we focus on going forwards in this group.

𝗟𝗘𝗦𝗦𝗢𝗡 𝗡𝗨𝗠𝗕𝗘𝗥 𝟭: ➕𝗔𝗖𝗤𝗨𝗦𝗜𝗧𝗜𝗢𝗡 + ⭕ 𝗥𝗘𝗧𝗘𝗡𝗧𝗜𝗢𝗡 = 🚀𝗚𝗥𝗢𝗪𝗧𝗛

It's very simple.

Step 1: Get a client (on a monthly payment)

Step 2: Keep a client for as long as possible

Step 3: Repeat steps 1 & 2 for as many clients as possible

Let's look at this and how it works.

Let's assume you have a high ticket model that has a fee of $2.5k/m & you get just 3 clients a month for 6 months.

Month 1 = $7.5k
Month 2 = $15k
Month 3 = $22.5k
Month 4 = $30k
Month 5 = $37.5k
Month 6 = $45k

That's THREE clients a month taking you to $45k/m in cash collected at month 6.

3 closes come from 10 sales calls a month if your calls are actually qualified and you've got a reasonable sales process that has you closing 30% of calls.

That's 2.5 sales calls A WEEK.

Easily something you can do while growing as a solo biz owner, and even easier when it comes to hiring.

Compare that to the $5k one-off programs, where you'd need to take on 9 new clients a month.

Closing 30% that's 27 calls a month.

Not to mention the fulfillment headache on the back-end.

Been there. Done that. Never again.

𝗟𝗘𝗦𝗦𝗢𝗡 𝗡𝗨𝗠𝗕𝗘𝗥 𝟮. 𝗣𝗥𝗘𝗗𝗜𝗖𝗧𝗔𝗕𝗟𝗘 𝗖𝗔𝗦𝗛 𝗙𝗟𝗢𝗪 = 𝗦𝗘𝗖𝗨𝗥𝗜𝗧𝗬.

We've all had great months.

And months of 0.

We all know the mental strain from having seemingly great cash flow to a MASSIVE lull and wondering why on earth we started business in the first place.

I personally can't stand the feeling.

And I refuse to create a monster of a business that keeps me feeling like I have to hustle like a mad man just to hit a target.

Recurring revenue is predictable.

You can model for it.

It gives you SECURITY.. and that's true for your: