The Illusion of the ‘Perfect Time’ to Sell · Buy, Build, Sell ™ Businesses

The Illusion of the ‘Perfect Time’ to Sell

A lot of founders wait for:

But here’s the truth:

📌 There is no perfect time — only prepared founders and unprepared ones.

The businesses that exit for premium multiples have one thing in common:

➡️ They start preparing 12–24 months before they intend to sell.

This allows us to:

✔ Strengthen recurring revenue

✔ Restructure financials

✔ Clean up customer concentration

✔ Position the company for strategic buyers

✔ Build a competitive market of interest

That’s when you see outcomes like:

💥 28% above broker appraisal

💥 Multiple offers within weeks

💥 80% cash up front

💥 Strategic buyers instead of “whoever is looking”

If you want to understand what your exit could look like, comment “yes” and I’ll send you the questions we use to assess valuation + exit options.

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