📚Resource of the Week: Google Trends
One of the biggest mistakes entrepreneurs make is building based on assumptions instead of data.
Just because you think an idea is good doesn't automatically mean people are actively looking for it
That's where google trends comes in.
Google trends is a free tool that shows you what people are searching for, how interest in a topic has changed over time, and whether demand is growing, stable, or declining.
Here are a few ways you can use it:
  • Validate a business idea
Thinking about two different ideas? Compare them side by side and see which one people are searching for more.
  • Spot trends early
See when interest starts rising for seasonal products and services so you can prepare ahead of time.
  • Create smarter content
Use it to discover topics and questions people are already interested in instead of guessing what to post.
  • Understand your market
Find out which locations are showing the most interest in your niche or offer.
Head to trends.google.com and have a play around with it.
Your task this weeK
  • Search your business idea, product, or service on Google Trends and tell us: What did you search?
What did the data show?
Did anything surprise you?
Drop your findings in the comments 😃🔥
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Oyin Babatunde
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📚Resource of the Week: Google Trends
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