Finally found a bottle in a store so gave it 1 spray on the wrist.
Opens up like a coconut leaning Gris Charnel with a clear designer level quality and mass appeal. Creamy, cosy, nicely sweet and very wearable. Projects strong for a Valentino. Quality is good and the blend is clean, but nothing here feels groundbreaking.
The closest market competitor for this would be Le Beau Le Parfum and to me PM is a dumbed down vibe, similar crowd pleasing DNA, and LBLP still comes out on top in terms of character and overall profile.
I would argue that this would be a massive hit in the mainstream. Its more smooth and more wearable tha LBLP and 25 and above usually avoid jpg as its a “teen fragrance“. My prediction maybe wrong but many of us weren’t impressed with paradigme but the numbers dont lie.
So the hype to me was not justified. My initial score would be a 7.5/10. If i get a sample from a purchase i might give it a proper wearing.