👋 Welcome to the Community! Let’s break the ice and get to know each other. Drop your intro as a comment on this thread. 👉 Share anything you want about yourself, but here are some options/ideas: - My name is: - My company is: - I live: - I specialize in: (e.g., brand strategy, event marketing, demand gen, trade shows, copywriting, content, paid ads, etc.) - My audience is: (who you help) - My experience with (industry) is: - I help them by: (how you solve their problems / what results you deliver) - What I post about: (topics we might see on your LinkedIn or socials) - My marketing “superpower” is: (e.g., turning boring copy into scroll-stoppers, making booths magnetic, spotting data insights others miss) - My current marketing challenge is: - What I want to get out of this community is: - A fun fact about me is: - LinkedIn URL: - Best way to connect with me: (call, DM, email, etc.) ✅ Next Steps 1. Post your intro below (bonus points if you drop a photo or GIF 🎉). 2. Like and reply to others to welcome them in. (This is how you’ll start building your network here fast!) 3. Keep it casual—this is your chance to show off your professional side and your personality.

This message is for you! Have a great week, you marvelously smart, kind, gritty, hard-working, gentle, successful, beautiful soul.

Can cost first-time exhibitors, six figures in lost deals. Here’s what I wish someone told me sooner. If I could give every first-time exhibitor just THREE pieces of advice, it would be this: 🚀 1. The trade show floor is a battlefield. If you don’t stand out, you’re invisible. Bright colors, bold messaging, and an engaging experience are key. 💡 2. Just because someone stops by your booth doesn’t mean they’re a lead. Your staff MUST know how to qualify visitors. Otherwise, you’re collecting junk leads. 📩 3. Your success depends on what happens AFTER the show. Don’t let your leads go cold. Have an automated follow-up sequence in place. This is just the start. Want the full blueprint for trade show success? Then sign up here: https://lnkd.in/gCnd686U Do you have a post-show process to follow-up with leads QUICKLY after the show? Drop a comment below! 👇

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Don't take my word for it. Take Mark Cuban's word for it. =) Booth design turns heads, but booth staff win deals! Train these 10 habits and watch conversations turn into pipeline. 𝟭) 𝗦𝗲𝘁 𝗼𝗻𝗲 𝗰𝗹𝗲𝗮𝗿 𝗼𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲. Leads? Meetings? Awareness? Pick one. Align everything to it. 𝟮) 𝗡𝗮𝗶𝗹 𝗳𝗶𝗿𝘀𝘁 𝗶𝗺𝗽𝗿𝗲𝘀𝘀𝗶𝗼𝗻𝘀. Warm greet. Eye contact. Confident energy. Invite, don’t ambush. 𝟯) 𝗠𝗮𝗸𝗲 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗳𝗹𝘂𝗲𝗻𝗰𝘆 𝗻𝗼𝗻-𝗻𝗲𝗴𝗼𝘁𝗶𝗮𝗯𝗹𝗲. Quick refreshers, micro-quizzes, role-plays. Confidence builds trust. 𝟰) 𝗦𝗵𝗮𝗿𝗽𝗲𝗻 𝗮 𝟯𝟬-𝘀𝗲𝗰𝗼𝗻𝗱 𝗽𝗶𝘁𝗰𝗵. Short, relevant, conversational. Practice until it feels natural. 𝟱) 𝗪𝗲𝗹𝗰𝗼𝗺𝗲 𝗼𝗯𝗷𝗲𝗰𝘁𝗶𝗼𝗻𝘀. Listen first. Clarify. Answer with proof, demos, data, examples. 𝟲) 𝗨𝘀𝗲 𝗼𝗽𝗲𝗻 𝗯𝗼𝗱𝘆 𝗹𝗮𝗻𝗴𝘂𝗮𝗴𝗲. Uncross. Face visitors. Hands visible. Phones away. 𝟳) 𝗖𝗮𝗽𝘁𝘂𝗿𝗲 𝗲𝘃𝗲𝗿𝘆 𝗹𝗲𝗮𝗱 (𝘄𝗶𝘁𝗵 𝗰𝗼𝗻𝘁𝗲𝘅𝘁). Log notes, next steps, and owner, on the spot. 𝟴) 𝗥𝘂𝗻 𝗮 𝗺𝗼𝗰𝗸 𝗯𝗼𝗼𝘁𝗵. Simulate rushes, curveballs, and lull tactics. Give fast feedback. 𝟵) 𝗣𝗿𝗼𝘁𝗲𝗰𝘁 𝗲𝗻𝗲𝗿𝗴𝘆. Rotations, hydration, micro-breaks. Fresh beats frazzled. 𝟭𝟬) 𝗗𝗲𝗯𝗿𝗶𝗲𝗳 𝗳𝗮𝘀𝘁. What worked, what didn’t, what to change. Implement improvements at the next show Training isn't a “nice to have. Its a must have. What did I miss regarding booth staff training? Side note: as you can see this video was created via Sora. Mark Cuban and I aren't really BFF's.