๐ฅ
27d โข ๐ง Strategy
๐ฒ Tap or Scan?
We talk about QR codes a lot in here, but thereโs another way to make a connection:
๐ก๐๐.
NFC (Near Field Communication) is the technology that lets someone ๐๐ฎ๐ฝ ๐๐ต๐ฒ๐ถ๐ฟ ๐ฝ๐ต๐ผ๐ป๐ฒ to a card, sticker, sign, displayโor another NFC-enabled itemโand instantly open something.
That โsomethingโ could be:
๐ Your Link-in-Bio page
๐ค Your digital business card
โญ Your Google review page
๐
A booking page
๐ An offer or affiliate link
๐ A property or project page
๐ฑ Your social profiles
No camera. No typing a URL. Just ๐๐ฎ๐ฝ โ ๐ผ๐ฝ๐ฒ๐ป โ ๐๐ฎ๐ธ๐ฒ ๐ฎ๐ฐ๐๐ถ๐ผ๐ป.
QR codes are incredibly useful because almost anyone understands what to do when they see one.
But NFC can make the experience feel almost invisible.
๐ฆ๐ผ ๐โ๐บ ๐ฐ๐๐ฟ๐ถ๐ผ๐๐โฆ
Have you ever used an NFC card, tag, sticker or sign for your business?
And if you could make ๐ผ๐ป๐ฒ ๐๐ต๐ถ๐ป๐ด happen when someone tapped their phone, where would you send them? ๐
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๐ฒ Tap or Scan?
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