When I first visited Andrew Brooks' Spirited Food community, one thing immediately stood out... His cover image. It was terrible (Sorry, Andrew)🙃 Andrew is a chef, nutritionist, and genuinely passionate about helping people improve their health through food. But his original community image didn't communicate that nearly as well as it could. So we started talking. Not just one prompt. A conversation with Chat GPT. We refined the message, changed the layout, emphasized Andrew instead of the text, showcased beautiful food photography, and kept iterating until it felt like Andrew. The before-and-after difference is remarkable. The new image instantly tells visitors: 🥗 Love food. ⚖️ Lose weight. 💚 Feel better. That's the power of AI. Not because it magically creates the perfect image on the first try... But because it helps you collaborate, experiment, and refine your ideas until they're right. If you're looking for a chef-led, food-first approach to healthy weight loss, gut health, and reducing inflammation—without restrictive dieting—I highly recommend checking out Andrew's community. 👉 Spirited Food https://www.skool.com/spiritedfood/about?ref=d7f78e32b9ac49e48560960ec2a57521 Would it be helpful if I shared the entire ChatGPT conversation that created this image? It wasn't one magic prompt—it was a collaborative back-and-forth until we got it right. Comment "CHAT" below if you'd like me to post it. @Andrew Brooks

Over the last few days, I've been redesigning my Bio Builders community card for Skool Discovery. At first, I wanted to tell people everything. - Link-in-Bio - Logo QR Codes - Canva Flyers - QR Marketing - More Members - More Commissions The problem? A Discovery card has one job... Earn the click. So I kept simplifying until I landed on this: SHARE ONE LINK Grow your business, brand, or community. That's it. The card no longer explains every feature. The description and About page do that. Instead of trying to answer every question, the card sparks enough curiosity to get someone to click and learn more. It reminded me of something that's easy to forget: Clarity beats completeness. Now I'm curious... Does your community card sell the click? 👇If you'd like another set of eyes👀, post it below. I'd love to help you make it even stronger.

I hope you are all taking a break this weekend and enjoying some family time.

I was participating in a discussion in the Skool Dads community about Skool's new keyword-targeted Boost Ads last night, and it really got me thinking. Jenna Ostrye (a moderator in the Skoolers community) shared an excellent video explaining how these ads work and how to choose the right keywords. One comment really caught my attention. According to Sam Ovens, as much as 80% of Skool's Boost ad spend is going toward keyword-based ads. If that's the direction Skool is headed, your community card just became one of your most important marketing assets. When someone searches for a keyword and your community appears in Discovery, your card has just a few seconds to answer three questions: ✅ Who is this for? ✅ What outcome will I get? ✅ Is this worth clicking? That's why I've been updating my own community card recently. I wanted someone discovering Bio Builders for the first time to immediately understand what the community is about and why they should join. As keyword traffic continues to grow, the communities with the clearest message—not just the coolest graphics—are likely to earn more clicks. Have you looked at your community card lately? If you had to describe your community in just a few seconds, would someone instantly know it's for them? 👇Feel free to drop your card here for some feedback.

Most creators track followers. Some track email subscribers. Others track website visitors. But here's a metric almost nobody talks about... How many people have your contact saved on their phone? Think about it. Every time someone saves your contact, something changes. 📞 Your calls display your name. 💬 Your texts are instantly recognized. 📧 Your emails come from a familiar contact instead of an unknown sender. You're no longer competing to be remembered. You've already been recognized. That's why I believe the goal isn't getting someone to scan your QR code. The goal isn't even getting them to visit your Link-in-Bio. The real goal is getting them to save your contact. Everything else becomes easier after that. Every future conversation starts with familiarity. Every follow-up feels more personal. Every notification has a better chance of being opened. This week, I have a challenge for you. Don't focus on getting more clicks. Focus on getting five new people to save your contact. Whether that's at a networking event, through your email signature, on a digital business card, or with a QR code... You're not just sharing your information. You're earning a permanent place on someone else's device. 👇 How many people do you think currently have your contact saved on their phone?