This is a great question to ask. For many people the answer is depends on your situation. If you have a following whom you'd like to move the needle on a chat bot is a great way to take your business page from conversation to conversion. If you're in the building out your following phase, you might prefer to keep personally messaging, but something to be mindful of is to keep track of repeated conversations as that would be a great basis for your future buildout.

Do you enjoy writing and want to build a following for your personal thoughts? Substack is the right community for you. I once read the description as "Social media for people who have gone through therarapy" And I have to agree. I have enjoyed reading many articles/notes in there. Reddit is quickly becoming the "in know" platform. Overnight gamestop boom....came from reddit. Reddit is a place to create authority and build credibility while also a great place to run ads for your business. This is a hidden gem for growth.

Hope everyone's celebrations were safe and momentous. Let's get ready for great 2026

I used to think my issue with social media was discipline. Like… if I could just post more, be more consistent, try harder, it would finally work. That wasn’t the problem. The problem was clarity. When your personal brand is fuzzy, social feels heavy. You second-guess every post. You overthink captions. You bounce between strategies that don’t actually fit you. Posting more doesn’t fix that. Getting clear does. Social doesn’t care about perfection. It responds to coherence. A recognizable voice. A steady through-line. Content that feels like you every time it shows up. Your brand isn’t your logo or your colors. It’s not even your niche. It’s how you see things. The patterns you notice. The stuff you’ve lived through and now can’t unsee. That’s what people feel when they land on your page. When that clicks, content stops feeling like a performance. It starts feeling like a system that actually supports your business instead of draining it. That’s the work we do inside AAA. Not louder. Clearer. So the right people can actually find you and trust you. Tell me this: What’s your #1 goal for social media in 2026? More clients, more ease, more visibility without burnout? Drop it below. Speaking our goals out loud holds power!

With the next few weeks of holidays we will not be hosting our lives on Fridays I do have another course dropping before the end of the year for those on membership. We hope you have amazing times with your families and enjoy the holidays!