ran a poll asking what everyone most wanted support with ā and 55% of people voted for āBuilding systems, funnels, or digital products.ā That result actually surprised me, because in my corner of the world, we are not that far ahead, and most customers are still trying to find their brand and nail their offer.
However, this poll revealed something remarkably different: what people are struggling with.
1ļøā£ Clarify my brand voice + visuals 14%
2ļøā£ Nail my offers + positioning 22%
3ļøā£ Write emails and sales copy faster 9%
4ļøā£ Build systems, funnels, or digital products 55%
If the majority (at least in this community) are ready to build, does that mean most of us already feel confident in our brand voice, visuals, and offers?
Or could it be that weāre eager to implement before weāve fully refined the foundation?
Itās something I notice often ā we naturally gravitate toward the tangible aspects of business (funnels, automation, technology) because they feel productive and measurable. But those systems only really shine when the message flowing through them is clear, aligned, and true to our brand.
So maybe this result isnāt so much about funnels. Perhaps itās a sign that weāre all craving structure ā something that helps us turn all our creative ideas into something we can finally share and sell confidently.
What do you think? Do you feel your brand and offer are ready to plug into a funnel ā or are you still shaping them as you go?