Need Advice
I’ve been building websites for local businesses using AI, but I’ve realized something important:
Clients don’t actually want a website. They want results.
Right now my offer is:
– Website (SEO-friendly)
– Connected with Google Business Profile
But when clients ask:
“Will this bring me customers?”
That’s where it gets tricky.
Because:
– Google ranking takes time
– SEO isn’t instant
– Results depend on multiple factors (reviews, location, competition, consistency)
So I’m rethinking my whole offer.
Instead of selling just a website, I’m thinking to shift towards:
“Online Presence + Lead System”
Where I handle:
– Website (conversion-focused, not just design)
– Google Business Profile setup + optimization
– Local SEO (pages, keywords, structure)
– Review system (to build trust & ranking)
– Ongoing improvements every week
And position it as:
👉 “I help local businesses get more calls from Google”
Not:
👉 “I build websites”
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My main challenge right now:
1. How do I position this clearly without overpromising results?
2. How do I price this properly as a beginner (without undercharging)?
3. How do I explain to clients that:
– Results take time
– But progress is happening (like impressions, clicks, visibility)
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Would really appreciate advice from people doing local SEO / client services:
👉 What should I include in this kind of offer?
👉 How do you communicate “long-term results” to impatient clients?
👉 And how do you structure pricing (setup + monthly vs only monthly)?
Trying to move from “website seller” → results-focused service provider
Any guidance would help a lot 🙏
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1 comment
Sahid Akhtar
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Need Advice
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