Do I have to know the owner’s name when cold calling?
Hi everyone, I have a quick question about lead gen. I source my leads from Google Maps and I use Instant Data Scraper (similar to Data Miner).
Sourcing at least a hundred leads it’s easy and quick but it take a lot of time finding the business owner’s name for each one, so that when I’m cold calling I ask the gatekeeper to connect me through the business owner and it helps know the business owner’s name
My question is:
  1. Should I spend time during the weekend to find all the names
OR
  1. Just focus on volume and directly to speak to the owner without knowing their name? (but this makes is clear I am looking to sell them something, which would mean a lot of “no’s, we are not interested” from the gatekeeper without even talking to the owner)
P.S. I’m in the home improvement niche
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6 comments
Stefan Casenco
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Do I have to know the owner’s name when cold calling?