Agency maths · Agency World

Agency maths

Hi guys, I've been working on a Meta ads SMMA as a side project for a few months and have one customer paying £500 a month, the retention is good - he's been with me 4 months - but obviously at 500, I'd need 20 clients to make 10k/month. Can anyone speak to how SMMA scales in terms of the best starting price point, how many clients you've been able to manage solo etc. I need a vision for where this can go to keep investing time in it. So far, when I've mentioned 1000pm on calls, people get scared off quickly as generally tradesmen have done no digital marketing before and don't understand that the investment brings outsized returns...

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