AEO changes the sales conversation · AEO

AEO changes the sales conversation

Hey thought I would pop in and share an AEO win!

Podcasting can be difficult to quantify because people love it...but the results are not immediate enough and it can be difficult to give ROI stats beyond downloads etc.

Well, I had lunch with a prospect today, and by adding the AEO angle to building authority and how podcasting can help you become the recommended answer, she immediately moved to next steps, and potentially giving us their entire Social Media portfolio to develop....for a VERY well known global hotel brand. 🤞

I've been producing podcasts for years, and the sales conversation has never been this easy and natural.

Thank you

@Julian Lopez

and

@Kasim Aslam

your book is changing the game for me!

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