So what is a niche... and why do you need one? - A niche is where a specific person meets a specific problem and you guide them to a specific transformation. - Once you know the specific transformation you help people achieve, it becomes much easier to build a list of them... - Ideally, a niche is 3,000 people or smaller. So, comment below, who is your niche?

In case you didn't see my substack this morning, I came across Charlie Morgan's new "Imperium Academy" and have decided to go all in on it over the next 6 weeks. https://advisortechbook.substack.com/p/extreme-focus Here are the details if you might be interested in joining me: https://www.skool.com/academy