Most store owners pick $50 or $75 because it sounds right. But your customers are already showing you the real number. Here's how to let the data decide: 1. Graph your order history Plot your orders by value over the last 90 days. You'll see natural peaks where customers tend to land. These clusters reveal spending comfort zones you didn't set... they emerged on their own. 2. Find your abandonment cliffs Pull cart abandonment rates by value. Look for sharp drops at specific price points. That's where your current threshold creates friction that kills conversions. 3. Watch what gets added last Check which products appear in carts just above your threshold. Stickers, samples, cheapest items in your store? That's customers telling you the threshold feels arbitrary. They're buying stuff they don't want just to hit the number. 4. Test at natural pile-up points Run threshold tests where orders already cluster. But don't measure AOV alone. Profit per visitor tells the real story. A lower threshold with higher conversion often wins. Your data already has the answer. You just have to ask the right questions.

We'd love to get to know you! Head over to the "Introduce Yourself" category and share a bit about who you are. Here are some things you can include: • Your name and what you do (role, company, or business) • What brought you to the Growth Experiment Mindset community • What's one experiment or test you're excited to run? • A fun fact about yourself! Don't be shy – we're all here to learn, share, and grow together. Drop your intro post and let's connect! 🚀

The Growth Experiment Mindset. You're probably here because you care about testing. And you're curious about what else is possible. There's a whole world of experiments beyond headlines and buttons. Pricing. Shipping thresholds. Offer structures. Bundles. These are the decisions that can truly move your business forward. And they're all testable. This community exists to help you explore that world. Not with a formula or a checklist, but with a way of thinking that helps you figure out what to test next and why it matters. What you'll find here Short video lessons on how to explore your data, design experiments, and put what you learn into action. Templates to help you plan. Examples from real brands. And a space to ask questions, share what you're testing, and learn from others doing the same. Who this is for If you're running your first test or your hundredth, if you're a founder making pricing decisions or a specialist expanding your testing toolkit, you belong here. The only thing we ask: bring your curiosity. How to get started 1. Introduce yourself and tell us what you're working on 2. Explore the Classroom for the core lessons 3. Jump into Q&A whenever you have questions We're here to help you discover what works for your business. Let's get testing.