Community Success story 1 - COO Alliance
Found this in the wild (not mine, just for inspiration); COO Alliance: The Premier Network for Chief Operating Officers COO Alliance is a top-tier online and offline community founded by Cameron Herold, designed exclusively for Chief Operating Officers (COOs) and "second-in-command" executives. Filling the gap for COOs who lack dedicated peer groups, COO Alliance delivers world-class support, networking, and leadership development opportunities. Cameron Herold and the COO Alliance community use a combination of Circle (a modern community management platform) and Slack for ongoing peer communication, private channels, resource sharing, and support between monthly events. - Circle is the main portal for member interaction, resources, and discussions. - Slack is used for fast peer-to-peer communication and ongoing engagement. - Monthly live events and mastermind calls are hosted via Zoom Membership Features - Eligible for COOs or true seconds-in-command (companies with $2M+ revenue—new criteria for online events—and 10+ employees) - Application or member referral required (vetting process applies) - Annual membership: $4,900–$10,000 - 12 monthly online mastermind calls, 12 AI Expert Innovation calls - 2 live in-person events per year (Vancouver, Scottsdale, MIT offsite—$5M+ revenue required to attend) - Private communication channels (Circle, Slack, segmented channels by company size) - CEO-approved global peer network - Regular guest speakers, resource sharing, and ongoing leadership development - Members represent companies like 1-800-GOT-JUNK?, US Fertility, Glen Raven, RPM Pizza Community Metrics & Stats - Estimated membership: 100–1,000 active members - Average member company size: $50M+ annual revenue, 75–7,500 employees - Events: 12 online monthly calls, 12 expert sessions, 2 annual in-person events - Net Promoter Score (NPS): consistently above 70% (“world-class”), with most recent events above 90% positive NPS - Member renewal rate: notably high (exact % not public) - Online platforms used: Circle, Slack, segmented by company revenue - Online and in-person engagement cited as highly impactful - Recent incentive: lowered online event threshold to $2M revenue; summer price special lowered annual fee to $4,900