Happy Monday Syndicate Family. Today I want to get us all motivated to start talking to each other and posting more to the community. How can you help others? How can others help you? Let's get back to basics and remind each other who we are and why we are here: Let's all “Re-introduce our business in 1 sentence only. And let us know 1 thing you did this past weekend that was just for enjoyment and not work related. Examples: I help _______ achieve _______ without _______ I create ________ that I hope makes others feel ____________ or ___________ I sell ___________ that can help others do ____________ or solves this problem ____________ This weekend I just took a walk, read a book, slept in, etc. Be sure to comment on other's posts. What would you like to learn more of in what they do? How do you think you would be a strategic partner to help a member do ______. Then invite one friend from LinkedIn or your business group to join the Syndicate with the following Link: https://www.skool.com/successsyndicate/about or use the affiliate link in your profile. Let's grow together!

Happy Tuesday Syndicate Family, Let's welcome to the group our newest member all the way from Serbia, @Darko Živkov Popov Give him a warm welcome and Darko, take a minute to go to our "Introductions" tab and let us know a little about yourself and how we can help each other grow. For today's 'Tools to Grow,' I want to talk a little bit about podcasting. It came up in our ALL Member Coffee Chat yesterday, and since it's in my wheelhouse, I thought I would post about it today. As an lgbtq podcaster for over 10 years now, I have seen the benefits of both sides of the microphone, from the podcaster's perspective and the guest's. Podcasting isn’t just “content.” It’s a visibility accelerator, a trust builder, and a relationship magnet, especially for LGBTQ+ entrepreneurs, creatives, and service providers. Here’s why both hosting and guesting on podcasts are powerful tools to grow your business or service: The Power of Being a Podcast Guest When you’re a guest, you borrow trust instantly. You’re stepping into an audience that’s already warmed up. Why it works: - You position yourself as an expert without pitching - You reach new, aligned audiences fast - You build credibility through conversation, not ads - You create reusable content (clips, quotes, reels) - You form real relationships with hosts and communities It's really a low lift, high visibility, and big authority energy to bring to your business or service. The Advantage of Hosting Your Own Podcast When you host, you control the narrative, and the ecosystem around your brand. Why it works: - You become the connector in your industry - Your brand grows through consistency and familiarity - Every episode builds long-term trust and discoverability - Guests often turn into collaborators, clients, or referrals - Your podcast becomes a lead generator, not just a show When you actually host your own podcast, you’re not chasing visibility, you’re creating it. By the way, the real growth happens when you do both:

My apologies as I have been missing the last week. Passion projects, like my indie sitcom Almost...Not Quite, can be all consuming and ever growing. Most of the time I stand in awe at the process and the amount of community support we have been given. I also spend the majority of my time chasing after it as I try to grow the team and fill the needs that come up daily. I am very happy to finally announce the principal cast. I feel confident in our choices and look forward to spending the next 10 months working side by side with them to create this story and project joy. From promotion to photoshoots to rehearsals and workshops, wish us all the best. And remember, always be grateful and keep creating.

It's the weekend for a lot of us Syndicate Fam. That doesn't mean we stop hustling, just that we MAY get to sleep in an extra hour. I hope you all had a great week and at least one professional and personal win this week. Share with the group if you are excited or proud of it. If you have anything you want to post about your business for the Sunday Newsletter, DM or email to Scott@leftofstr8.com We have a great interview this week with a life and job coach from LA who has created an amazing networking event he hosts weekly. I actually have a little extra time and am looking for my next great Read for 2026. Any recommendations for either a business book or a mystery novel? Love to hear your suggestions....S

So happy we have another new member adding their wisdom and voice to our conversation. Please welcome @Nicki Critz-Lane to the Success Syndicate. Nicki, you can go to our "Introductions" tab and brag about yourself a little bit and read about some of our other members there. Today we have Coffee Chat for Premium and VIP memberst at 10am US Eastern time. Join us if you can for a little conversation, Syndicate planning, bringing your challenges from this week to the Group Think, and just enjoying each others company. Click on the link in the calendar or here: https://www.skool.com/successsyndicate/calendar?eid=65569cd25a504310aa386a9e82dbfd08&eoid=1770303600 Thursday Strategy Lab The “Signal > Noise” Growth Strategy How LGBTQ+ Business Leaders Can Stop Chasing Everything, and Start Being Remembered Today’s Lab Focus: Most businesses don’t struggle because they lack talent. They struggle because their message gets lost. This week’s strategy helps you clarify what you want to be known for, reinforce it consistently, and turn that clarity into trust, referrals, and revenue. The Strategy: Own One Signal Instead of trying to be everywhere, for everyone, doing everything, you intentionally amplify one core signal that your audience can instantly recognize and repeat. Visibility without clarity = noise Clarity with consistency = growth Step-by-Step Strategy Lab Exercise Step 1: Define Your ONE Signal Answer this in one sentence: “People come to my business because we are known for __________.” Examples: - “We simplify compliance for small queer-owned businesses.” - “We help creators turn visibility into paid opportunities.” - “We are the calm, trusted experts during business transitions.” If you can’t say it clearly, your audience can’t remember it. Step 2: Align Your Offers to the Signal Review your current services or products and ask: