Morning team 👊 Out on a run this morning (12km done ✔️) and this was front of mind. Real, long-term change doesn’t come from grinding harder. It comes from becoming someone new. If you truly want to level up this year, you have to stop trying to improve version 1.0 of yourself… and start becoming version 2.0. Because if you don’t consciously make that shift, the current version of you will always pull you back: - old habits - old patterns - old reactions - old standards You might be able to force a few short-term wins through grit and motivation…but long-term results only stick when your identity changes. So ask yourself: - How does version 2.0 of me think? - How do they act when it’s busy, stressful, or inconvenient? - What are their non-negotiables? - What standards do they live by daily? And then the most important part: 👉 You act in alignment with that version... even when it’s uncomfortable. That’s how results compound.

I hope you all had a lovely Christmas! Drop below your months total so far + what you have left to tick off in these next 3 days to hit the 350,000 goal 🙌 Let’s finish off 2025 strong! For me - 32,539 steps left!

Just wanted to take a moment to wish you all a very Merry Christmas 🎄 We hope you have an incredible time with family, friends, and loved ones and don’t forget to enjoy all the mince pies! From the entire AS Coaching team and myself, thank you so much for your continued support, commitment, and trust throughout the year. It truly means a lot. Big things are coming in 2026 we can’t wait to share what’s ahead! Merry Christmas and enjoy the festive period 🎉

Let’s settle the debate it’s 100% mince pies and I won’t be suede on this! 😂

Team, we’re already one whole week into December. Read that again: 7 days gone. The question now is simple: 👉 Did your actions reflect the results you want? Or did you coast? Before we go any further: Drop your total steps from last week below. 💡 The Big Brother Frame There’s a mindset I want you to take seriously this month: If there were a camera crew following your life… would you be proud of the way you showed up? Because the truth is there is a camera. It’s your body.It records everything: - Every walk you did or skipped - Every meal you planned or winged - Every session you showed up for or talked yourself out of - Every standard you kept or dropped Your body never lies. Your habits are always on film. 🎯 The Line That Hit Me Hard This Week Chris Williamson said something that slapped me in the face: “You already know what you need to do…you’re just not doing it.” Most people don’t have a knowledge problem. They have a follow-through problem. You KNOW: what foods support your goals…how many steps help you feel good…why training gives you energy…how planning beats relying on motivation… The gap isn’t information. The gap is execution. 🔥 WEEK 2 DECEMBER INTENTION So here’s your Monday challenge: 1️⃣ Post your steps from last week (awareness = control) 2️⃣ Set your target for this week 3️⃣ Comment ONE thing you KNOW you should do… and are committing to doing this week. This is how momentum is built:Not through perfection but through ownership. Let’s make Week 2 reflect the standards you say you want to live by. Let’s go, team. 🔥