We get a couple of calls a month asking about lawn treatments. We don't do them. Never have. For years, my answer was, "Sorry, we don’t do that"—hang up, get back to work. That was a huge mistake. That’s money walking out the door, and it actually costs you twice: Lost trust: The customer remembers you as the guy who couldn't help. Next time they need a regular lawn done, they ring someone else. Lost cash: Someone local does do that work, and they’d happily pay you for that lead. Whether it’s gardens, tree trimming, hedges, rubbish removal, or stump grinding—work you don’t want is worth something to somebody. Here’s how to fix it: 1. Build the list. 📋 You already run into these guys. The mower repair shop, the green waste dump, or the contractor who pulls up while you're working. I got a stump grinder’s card on a job site years ago, and he’s been sending me business (and taking mine) ever since. Short on names? Search Google Business Profiles in your town and pick the ones with solid reviews. 2. Set strict rules ⏱️ Start by swapping leads. One rule: Two strikes. If they don't follow up on a lead you send them, remind them once. Second time? They’re off your list. You only want to send your potential clients to reliable people. 3. Monetize it 💵 Once you get comfortable, stop swapping and start selling. I sell pre-qualified leads for $20 each. The deal is simple: The buyer texts the customer within 10 minutes. Nobody else gets the lead. Selling the leads I can't use accounts for roughly 20% of my annual turnover. 👉 Your task for today: Write down the three types of calls you turn down the most. Go find ONE reliable contractor for each. What’s the most common job request you have to say "no" to? Drop it in the comments below! 👇