So in the last seven days, my community Mums Embracing Neurodiversity has gone from 0% to 21% conversion. And I want to be really super clear, this isn’t about numbers for the sake of numbers. This is about CONNECTION. This is about people feeling me, not just seeing content. I’ve been sitting quietly reflecting on what I’ve done differently, because I’ve felt a shift in myself since just before Christmas, and definitely since before the New Year, in how I’m approaching my business. My copy. My way of showing up. My own energy and nervous system around business. For a long time, I didn’t really know where or how I fitted in, so I became a bit of a chameleon. And that’s not what I want to do anymore. THE FIRST SHIFT - MY WORDS One of the biggest changes has been my copy. It’s now literally my full spoken words. No overthinking. No editing. No going back to change things because they don’t look “professional enough”. My words, how I actually speak them. I’ve also changed the layout. Instead of following the copywriting style most entrepreneurs use, I’ve made it fuller. Fewer line breaks. Fewer gaps. More like how my brain actually talks. I’m really very clear on this, I don’t allow AI to change who you are, what you stand for, or your voice. But I do use AI, because of my neurodiversity. I struggle to stay focused. I struggle to get my thoughts in order. My dyslexia means everything can get jumbled. I fumble words. I lose words. I know what I want to say, but I can’t always access it. My written style has never matched my verbal style, and I realised I didn’t want to hide that anymore. I wanted people to feel like they’re hearing my voice when they read my copy, like I’m actually there with them. Not some overly polished version of me that’s been labelled “professional” by someone else’s standards. THE SECOND SHIFT — HOW I SHOW UP The other thing I’ve done differently, and this feels so big, is how and where I’m showing up. Instead of going onto Skool thinking I need to interact with X amount of people or tick things off a list, I’ve shifted into REAL CONVERSATIONS. Not just with people in my niche. Just people.

What is the most absurd rule you’d make if you were suddenly in charge of the world?🤣 Best rule gets pinned 📌

Hi everyone . I’m fairly new here! Just wondering where is everyone at? I’d like to build an authentic community of like minded people who enjoy discussing thought provoking topics- mental health, life, health & wellness, lifestyle, global policies & economies, public health & philosophy.

On Monday I opened a 7-DAY FREE TRIAL for a community of mine. I’ve never done a free trial before, not sure I’ll ever do one again, but this week (7th–12th) I’m using it very intentionally as a data + learning week. Day one, a few people jumped in. Since then, it’s gone a bit flat. What’s interesting though is that people are still looking — I can see from the data that eyeballs are landing on the About page, but they’re not clicking into the free trial. So I’d totes love some honest, outside perspective… Here’s the About page 👉 https://www.skool.com/unstoppable/about I’m not looking to be coached, fixed, or told what to do. I’m just curious what this looks like from the outside in… If you were looking at this page, what would be the reason you WOULD NOT jump in? Is it not clear what it is? Is it just not your jam? Does the $1 feel like a barrier even with a free trial? Is it a “looks interesting but not right now” thing? There’s no right or wrong answer. I’m just trying to understand the gap between interest and action, because that’s where the gold is. Appreciate any thoughts you’re willing to share. And if you don’t have any, also obvv totes fine I’m just gathering real data this week and thought I’d ask real HUMANS rather than guess in my head. Thank you epic peeps🖤

This week is going to start with a bit of an overwhelming day because Lily has her face-to-face assessment with the Child Paediatric Psychologist . I already know it’s going to send her into overdrive because she’s seeing a doctor she’s never met before, answering questions, and having to interact with someone she doesn’t know, which is really challenging for her. Alongside that, I’ve got things happening in my community, conversations and connections that I absolutely love, especially with mums who are going through similar things to what me and Lily have gone through or are still going through. Sometimes things come up that are completely different to my own experience too, and that’s actually really good to see. I’m also getting things organised for my trip to Bali. I’m very much a planner, thanks autism, and I need to know the what, the when, and the where so I’m not left last minute planning. Because last minute planning sends my nervous system into overdrive. We also need to get Lily’s sleep medication sorted because she’s run out, and we’re getting back into our daily exercise schedule because that slipped over Christmas. When I look at this week, I can see how much emotional and mental load sits underneath what looks like “just life”. It’s parenting, planning, supporting, regulating, and still showing up in the places that matter to me. When you look at your week ahead, what’s the part that takes up the most space in your head, even if no one else sees it?