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Owned by Nabeel

Copywriting Launchpad
122
5.0 (9)
$50/month

Call-free coaching for copywriters. Copywriting critiqued & business questions answered within hours. By Matthew Volkwyn & Nabeel Azeez.

497 contributions to Copywriting Launchpad
Creative Strategist Resume
Here's my resume for CS roles. I still have to work on the design, which is mostly adding the images labeled as "Media" in this doc: https://docs.google.com/document/d/1W4MkxTDc_HhFAt2MN57A1xyWzkHB5hqiAgFRzKtmCP8/edit?usp=sharing
1 like • 5h
Honestly I think this is better than mine. But that's just my buying style. I like when the pitch is clear and direct. And even without any design, it looks “designed”, which is good.
Videos for Copywriting Launchpad
So I asked Nabeel to shoot some footage and I got this for him. I was barely at home this week, so I just made this, but Nabeel will share what is wrong with them, so we all can learn :) Best lesson for me is: better to take your time and deliver something that is actually good. Lesson learned. https://drive.google.com/drive/folders/1mkgys661_eHlI_LLApwwbEBq6x12SNyV?usp=drive_link
0 likes • 5h
I wanted to use these videos but after watching them I think we can do a lot better. So the reason I gave you this vertical video with the shot framed that way–lots of space above my head–is because I thought you were going to make it green screen and add stuff in the background. And if you were going to use the clip as-is, you could add clips, graphics, screenshots and other stuff above my head. The captions are also meant to be just above my head, center frame. Right now they are in the “dead zone” on the phone where the UI will cover the captions. It's also why I asked you if you want a landscape version, so you have more freedom with how you frame the shot in a vertical video. And you'd have the option of making a landscape video as a variation. Also, you haven't mixed the audio, so the sound quality is poor. Which tool did you use to edit the video and add captions?
Roast this CV
I just put together a CV for creative strategist position. Here is my CV: https://canva.link/2gcq4p8d6y8me8z I want to ask: What are my mistakes on this CV. Which parts of the CV is weak? Am i repackaging the creative strategy for Skool into DTC the right way ? Thanks @Nabeel Azeez for honest feedback on this CV
0 likes • 6h
@Steven Le That's what I mean. Did you use a Canva CV template? They have predesigned templates you can use and just change the content.
1 like • 6h
@Steven Le Try this template. It's classy. https://www.canva.com/templates/EAHBhPgLdfw/
Junior Creative Stategist 3K per month
I think anyone in this community could apply for this role. Upwork link - https://www.upwork.com/jobs/~022112079164928774891 *More than half of the applicants send in low effort AI written proposals. Junior Creative Stategist Posted yesterday Worldwide Summary $250K/MONTH IN AD SPEND. DOUBLING IN THE NEXT FEW MONTHS. Junior Creative Strategist (Full-Time): $3,000/month STARTING base that grows with you + 5% commission on the spend your ads drive. Unlimited upside. ----- Read this if you'd rather learn on a real budget than in a course. Most junior creatives spend years writing scripts that never run. Ideas that get $200 of testing, then die in a Google Drive folder. That's not what happens here. We're a fast-growing DTC pet brand putting around $250,000 a month behind our ads, and we plan to double that over the next few months. More spend means more tests, more winners, and more money behind every idea that works. We need someone hungry to help us write them, and we'll pay you more as you get better at it. You don't need a crazy résumé or 10 years in the game. You need some writing chops, a willingness to work hard, and an obsession with getting better. We'll handle the rest. ----- WHAT YOU'LL ACTUALLY DO • Write ad scripts: hooks, UGC scripts, problem/solution, testimonial-style, founder-led • Dig into customer research (reviews, Reddit, comment sections, competitor ads) and find the exact words pet owners use • Pitch new angles and concepts every week • Break down what's winning (ours and competitors') and figure out WHY it's winning • Work 1-on-1 with me to turn performance data into the next round of ads ----- WHAT YOU GET • A $3,000/month STARTING base salary. This is where you start, not where you stay. As you hone your craft, sharpen your skills, and drive more results, your base salary goes up. The better you get, the more you earn. Simple as that. • 5% commission on the ad spend behind the creatives you make. If your ads are carrying $50K/month in spend, that's an extra $2,500 that month. Write more winners, earn more. There's no cap. Your upside is unlimited, and our budget is about to double. • 1-on-1 training. Not a course or a Loom library. You get direct feedback on your scripts, your ideas, and your thinking. • Reps at a scale most strategists don't touch until they're senior. You'll see what works on $250K+/month budgets, with real data, in real time. • A real path. We're not hiring a script writer. We're building a creative strategist demon, and we'll take the time to get you there. ----- YOU DON'T NEED A STACKED RÉSUMÉ We're not looking for a senior strategist with a decade of experience. If you've written some scripts, ads, or content and you want to get seriously good, that's enough. Frameworks can be taught. Work ethic and curiosity can't. We'd rather hire someone sharp and hungry and train them our way than hire someone set in their habits. ----- YOU'RE A FIT IF • You can write. Short, punchy, and in plain English. You know a good hook when you read one. • You like research. Rabbit holes, reviews, forums: you actually enjoy figuring out why people buy. • You have more ideas than you know what to do with. • You take feedback without taking it personally, then come back better. • You want to work hard and grow fast, not coast. • Bonus: you're a pet owner and get why people treat their pets like family. THIS ISN'T FOR YOU IF You're looking for a side gig just to make some extra money. This is a full-time role. We're investing real time in training whoever we bring on, so we want someone serious about building a career in creative strategy and growing with us. ----- HOW TO APPLY Please message us on upwork and we will send you an upwork task. ----- The budget is going up. The seat is open now. Applicants who move fast and follow the instructions will hear back first. P.S. Quick recap: a full-time role with a $3K/month starting base that increases as you sharpen your craft and drive results, 5% commission with no cap, 1-on-1 mentorship, and a $250K/month budget that's about to double. If you're serious about becoming a creative strategist, this is your shot.
1 like • 4d
Good share thank you
0 likes • 7h
@Dushyant Vijayakar For a junior strategist role some brands prefer candidates with no experience. The only way to guarantee you will not get the job is to not apply.
How well are your creatives doing after 12 days?
12 days after launching our Meta ads campaign, we have spent $650+ and got 9 free-trial registrations. That works out to about $71 per registration. The first ad set, containing 3 of @Jente Nuitten's concepts, brought in 3 registrations at about $59 each during its first week. In the next five days, it brought in 4 more at about $41 each. The second ad set, launched last Friday, contains 3 more concepts from Jente, 3 from @Emmanuel Mariescurrena and 3 from me (clips from podcasts). After 5 days, it has 2 registrations at about $141 each. NOTE: These are free-trial sign-ups, not paid customers. Our current free-trial conversion rate is just under 40 percent. That means the actual cost to get a new customer is much higher than the cost per registration. We’ll need more time and data to see how the numbers change. DIFFERENT ADS DOING DIFFERENT JOBS The ads getting the most SPEND and the most REACH, aren't the ones getting the CONVERSIONS (with one exception.) The ads that got registrations were direct CTA, bottom-of-funnel ads. The concepts were: - Call-free coaching (Jente) - Practice with feedback (Jente) - One price for everything ( Emmanuel) The exception was one of my ads with clips of my recent podcast with Matthew. It got 1 registration at $100 CPA. This and the ad with clips from my Sean Ferres interview are currently getting the most spend in the account. We won't turn off an ad just because it hasn't got any sign-ups yet. It may be helping people learn about us before they are ready to join. We need to look at the whole ad set, not just one result. Video and top-of-funnel ads can bring people into the funnel and teach them about the offer. Direct ads can help turn some of those people into members. We need a mix of both. HOW TO ACHIEVE CREATIVE DIVERSITY? You're all doing the same research for the same product. You will inevitably arrive at the same conclusions after analysing your research. This means you will all come up with the same or similar ideas.
1 like • 1d
@Nonalee Eilon Alipda You're doing a great job on referrals. Well done :)
1 like • 8h
We are getting raped by payment declines. Most of our free trial signups from paid ads didn't convert to paying members because their payment method was declined. That increases our CAC to $300 to $900 per member. Had to make some changes to the ad campaign structure because that's unsustainable. Will share more details in my video on Sunday.
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Nabeel Azeez
7
4,517 points to level up
@nabeelazeez
Creative strategist and direct response copywriter. I co-own an email marketing agency, train copywriters, and run a self-improvement business.

Active 2h ago
Joined Sep 3, 2025
ESTJ
Dubai
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