Most agents focus on the transaction. The agents building long-term businesses focus on the relationship foundation first. One of the simplest ways to do that? Create a client questionnaire that helps you understand your clients as PEOPLE — not just buyers or sellers. When you know things like: ✔️ what matters to them ✔️ their kids & pets names ✔️ their lifestyle & interests ✔️ the little details that make them feel seen You naturally create better conversations, stronger trust, and more opportunities for personalized WOW moments. And those small moments are what lead to: 🔥 Easier deals 🔥 Stronger relationships 🔥 Repeat clients 🔥 Referrals without asking This is a small tweak most agents skip… but it compounds FAST. I’m giving you full permission to rip off and duplicate my list — use it, adapt it, make it your own. 👊 If you want my template, let me know below ⬇️ (I build mine inside Boards because it makes implementation simple.)

Just a quick nudge that our Boards Training is happening Tuesday, February 3rd at 11:00 AM 🗓️ This session is all about: - Using Boards strategically (not just “having” them) - Creating smoother Buyer & Seller experiences - Saving time while looking more professional - Turning your Boards into a true business asset 👉 No link needed here — you can access the training directly through the Community Calendar inside Realtor Skool. If you’ve been: - Feeling like your systems are a bit scattered - Wanting your process to feel more elevated - Or wondering how I actually use Boards in my business… This one’s for you. 💡 Bonus for those not on Boards yet: If you decide to sign up for Boards using my link, you’ll save 20% on your subscription. You can sign up anytime at 👉 getboards.ca (Just make sure you’re using my link to lock in the savings.) See you there 👋

What’s the one thing in your real estate business that feels frustrating, clunky, or harder than it should be? Be honest. Is it: • Getting consistent leads? • Converting conversations? • Following up consistently? • Staying organized? • Managing listings? • Creating repeat & referral systems? • Time management? • Confidence? • Something else entirely? A lot of Realtors start the year strong on intention… but the systems underneath aren’t always strong enough to support the goals. If you could fix ONE workflow or system in your business right now, what would it be? Drop it below. Let’s identify the friction and solve it. 👇

This month’s Boards training is officially uploaded — and if you’ve ever felt like your systems were scattered, your client experience was fragmented, or your tools were working against you instead of for you… this one matters. In this session, I walk you through how I actually use Boards in my real estate business — not theory, not “what you could do,” but what’s actively helping me: • Win listing presentations • Stand out in interviews • Create a seamless Buyer, Seller and Realtor experience • Centralize everything under one organized system • Increase engagement without chasing leads or cluttered follow-ups. We dive deep into: ✔️ Using Boards as a true client experience platform ✔️ How I structure my business using my BDA (Before–During–After) Framework ✔️ Digital Listing Packages & For-Sale Boards ✔️ Buyer & Seller Experiences (public + private) ✔️ Realtor-only access boards ✔️ Why I give buyers information without forcing lead capture ✔️ How this system becomes your competitive edge in listing interviews This is the exact system I show sellers when they ask:👉 “Why should we hire you?” And yes — it works. ⚠️ Heads up: this training covers a LOT. If you feel slightly overwhelmed, that’s normal. This is meant to open your eyes to what’s possible — not pressure you to build everything at once. 👉 What to do next (choose your lane): 🔹 DIY: Watch, take notes, and start with ONE board that would make the biggest impact in your business. 🔹 Guided: Book a Boards Design & Optimization Strategy Session so we can map out exactly what boards make sense for your business (buyers only, listings only, teams, etc.). 🔹 All-In: Access templates, customization, and hands-on support after we’ve clarified your strategy. 💡 Reminder: If you’re signing up for Boards or upgrading, you can save 20% using👉 getboards.ca 📌 The recording is not public and lives exclusively here inside Realtor Skool. 📅 I host this training every second Tuesday of the month, and each session evolves as Boards evolves.

Each month inside Realtor Skool, I’ll run one real-world “What Happens When…” experiment — and you’re invited to run it with me. This isn’t training or theory, its about doing one proactive action and seeing what actually happens in real business. How this works: - I share the experiment - I run it myself - You can run it too (or just watch) - We share results inside the community We’ll focus on: - Conversations created - Buyers or sellers surfaced - Whether it was worth the effort 👉 This month’s experiment is live — testing what happens when listing photos are withheld until after the open house with a cheeky listing description on MLS. Jump in if you want to try it with me. Results will be shared here on Saturday.