Most ADHD entrepreneurs don’t fail because they’re lazy or don’t know what to do… They fail because starting tasks and staying focused with ADHD is hard — a core part of what’s known as executive dysfunction. If you struggle with ADHD productivity, procrastination, or task initiation, this post is for you. ----- After 13 years as an entrepreneur with ADHD, I find that my brain would rather do literally anything else: 🧹 Clean my room 🔧 Tweak my logo for 3 hours 🤩 Go all-in on a new side project But over the last decade, I've found that executing on the RIGHT things, in the right order, is what sets apart my $50k months from 6-month droughts with no income. So how do we fix this? 🤔 👉 By overcoming task initiation paralysis. The voice in your head that says, "I know I SHOULD do this, but I'd rather binge YouTube." This is what Brendan Mahan refers to as the "Wall of Awful" in his book ADHD Essentials. We're stopped from initiating tasks by an emotional barrier. The accumulation of shame, guilt, and fear of failure (or success) prevents us from starting or completing tasks. Setting a big task that will take hours — like building a landing page or coming up with a new offer —increases the size of the wall of awful. 👎 This makes initiating the task harder. Here's the thing, though... As Mark Twain once said, the secret of getting ahead is getting started. And the secret of getting started is breaking down complex & overwhelming tasks into small, manageable steps. Then starting on the first one. How do you do that? 👉 𝗠𝗮𝗸𝗲 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝘀𝘁𝗲𝗽 𝘀𝗼 𝘀𝗺𝗮𝗹𝗹 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗶𝗻 𝗰𝗮𝗻’𝘁 𝗿𝗲𝘀𝗶𝘀𝘁 𝗶𝘁 For example... ❌ Instead of "Build my landing page" ✅ → Open a blank Google doc or notepad ✅ → Write down the goal of the page ✅ → Outline the section headings ❌ Instead of "DM 100 people" ✅ → Pick one person to DM ✅ → Draft a DM template ✅ → Send the DM ❌ Instead of "Promote my new offer" ✅ → Join one new Facebook group or Skool community ✅ → Write a single post talking about my offer

I'm working on a new vibe for the icon. Something simple, modern, and attention-grabbing. Something members of the Founder's Guild can recognize and feel proud of. Something memorable. Here are some concept ideas I've come up with so far. What do we think? Do any of these feel like they hit the mark?

With the holidays creeping closer, routines get softer, calendars get fuller, and attention can feel… extra scattered. And honestly? That’s normal. 💚 This week doesn’t have to be about doing more. Sometimes the real work is choosing one thing to tend to and letting that be enough. Maybe it’s: • staying focused for one solid work block • not overcommitting when excitement spikes • finishing something small instead of starting something new • protecting your energy as the season gets busier There’s no gold star for pushing through burnout, especially this time of year. Drop it below 👇What’s your #1 focus challenge this week ? (And if you want, add what kind of support would actually help.) 💚

Have you guys heard of Goblin Tools' MagicToDo? It's kinda genius for ADHD. Check it out!

Yesterday, I had a session with a brilliant somatic grounding practitioner.. and something really simple (yet profound) landed in my body. He noticed something I already knew about myself : When I try to change - for better or worse - a lot of resistance shows up in me. And honestly? I’ve spent years working hard to overcome that resistance. Pushing through it. Analyzing it. Trying to “do the work” correctly. Instead of giving me another tool, technique, or practice… he said one thing: “What if you didn’t try to change it at all? What if you just watched the resistance?” So I did. I noticed where it lived in my body. I stayed curious instead of critical. I didn’t try to move it. And slowly - without effort - I could feel it soften. Not because I forced it to go away…But because it finally felt seen. 💚 This is something I see again and again in my IAT-based work too: Resistance isn’t the problem. It’s a protector. A signal from the nervous system saying, “I’m trying to keep you safe.” The moment we stop fighting it… it doesn’t need to fight back. So here’s your gentle reflection for today: ✨ What are you trying to fix that might just need your attention instead? ✨ Where could listening create more movement than force? If this resonates, drop a 💚 or share what came up for you.