Short answer: no Meta needs data to learn and exit the learning phase. At $5/day, you're spending $35/week. If your cost per conversion is anything above a few cents (spoiler: it is), you'll never get there. You'll stay stuck in learning and your CPA will stay high. The algorithm needs enough data to learn and optimize around your target user. $5/day is more like a donation to Meta ads 😬 We recommend at least $30-$50 a day to see sufficient data flow through the account. What's the lowest daily budget you've ever made work? Drop it below.

Hi everyone, I run my own webshop selling sports nutrition supplements, and I’m struggling to get my ads in front of the right audience. Does anyone have tips or strategies that could help?

Hey everyone! Happy Monday!!! This ad example is simple, but works! TEST THIS AD for local service businesses. Why this works: • Instant visual proof. The brain processes the transformation immediately. • Clear outcome-focused messaging. “Transform your bath into a shower in JUST 1 DAY.” People don’t buy remodeling… they buy speed, convenience, and the finished result. Make your offer compelling and undeniable. • Before/After contrast stops the scroll. The ugly, outdated bathroom actually works in the ad’s favor because the improvement feels dramatic. • High intent problem solving. Anyone with an old tub or accessibility issue instantly sees themselves in the ad. • Perfect for local lead gen. Contractors, remodelers, roofing, landscaping, med spas, cleaning services. This same visual formula works across tons of local businesses. Simple ads like this run for months or even years for local businesses because the message never gets old!

Budget is same $20 a day just using CBO rather than ABO but only got 1 adset Niche is HVAC

Meta just quietly rolled out a feature that solves one of the most frustrating problems in creative testing. It's called "Push delivery to this ad" and it's showing up in Ads Manager for a small percentage of accounts right now (see screenshot of what this looks like) When you have multiple ads running in the same ad set, Meta's algorithm concentrates the budget onto whatever is already working. It can get frustrating because new creatives you want to learn on aren't getting ad spend. But if you switch to ABO or pull these ads into a new campaign, you run the risk of hurting efficiency. This toggle lets you manually concentrate a percentage of the ad set budget for a specific ad. When to use it: ✅ You're testing a new angle or format and don't want to restructure your whole campaign ✅ You have a time-sensitive offer that needs delivery now, not whenever the algorithm decides to warm up to it ✅ A new creative is getting ignored and you want real data before you kill it ✅ Client wants fast learnings on a test they want to run One thing worth noting: this speeds up data collection but it doesn't fix a bad ad. A weak creative will just fail faster (which is a good thing!!) It's still in gradual rollout with no official Meta announcement yet. Only about 5% of accounts have access right now but it's expected to reach everyone by July. If you don't see it yet, keep an eye out for the toggle next time you're setting up an ad. Drop a comment if you've seen it in your account yet 👇