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Owned by Marcus

The Portfolio Career Club

100 members • Free

The community for high performers who want to build career leverage and launch a second income stream in 60 days or less.

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Full Circle

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Passion & Profit

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Leverage Leader Inner Circle

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Totally hooked

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The Nature of Marketing

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Skoolers

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Job Seekers Community

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Written Identity

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10 contributions to The Nature of Marketing
I reviewed all my Threads content last month (and here’s what I found)
Every week I run a Hall of Fame session where I pull the top 10% of my Threads content, review the data, and then work with Notion AI to analyze the patterns. This week I asked: "What are the 5 most important things my community should learn from the last month of content?" Here’s what we found: 1. Affinity content is the fastest path to followers and subscribers. 2. Over-stacking qualifiers kills your reach. 3. Storytelling wins with universal tension. 4. Educational content only converts when you teach "insights". 5. Your CTAs need to be congruent with your post content. I’ll walk you through it live inside my Notion writing database. It’s worth 10 minutes of your time if you’re serious about growing on threads this week.
I reviewed all my Threads content last month (and here’s what I found)
1 like • 1d
I enjoyed this vid. Since deciding to pivot more towards portfolio careers I've been thinking about how I can get people to think differently about their career and income. Because ultimately, "how to content" has a place, but when you can shift someone's perspective that's the powerful stuff I've not got it figured out yet but I want to get to a point where the natural next step is to join my skool and the next step after that is join my 1:1 to run through starting a portfolio career and scaling.
I messed up!
I originally launched this community with one goal — make it a vibrant place for holistic-minded business owners to attract and keep more clients using threads and email. ㅤ But I made a mistake… ㅤ I got wrapped in learning too many different strategies from too many different teachers. Mixing and matching. And ultimately getting distracted and losing focus on what really mattered. ㅤ It's good to learn from many people and pick and choose what works best for you. ㅤ But in this case, I took my foot off the gas here and things slowed down. ㅤ My bad. ㅤ My focus is here now (helping you grow). ㅤ 𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝗮𝘁 𝗰𝗵𝗮𝗻𝗴𝗲𝗱: ㅤ All the intro content is consolidated inside 𝗧𝗵𝗿𝗲𝗮𝗱𝘀 𝗢𝗿𝗴𝗮𝗻𝗶𝗰 𝗧𝗿𝗮𝗳𝗳𝗶𝗰. ㅤ If you have questions about: - Niching. - Where ideas come from. - Organic content writing systems. - Growing your email list on Threads. ㅤ …it's all there. ㅤ 𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝗮𝘁 𝗲𝗹𝘀𝗲: ㅤ - 𝗟𝗲𝘃𝗲𝗹 𝟮 unlocks the Threads AI Writing Coach (recently updated, use the link in classroom for access). - 𝗟𝗲𝘃𝗲𝗹 𝟯 unlocks the Minimum Viable Email List — an 11-step checklist that helps you build a high-converting lead magnet in under an hour. (Abbey used it to get her first 100 subscribers in about a week.) ㅤ How to level up? ㅤ Post in the feed, share what you're working on, leave comments, and anytime someone likes your stuff, you get a point, and that's how you level up. ㅤ Drop a comment and tell me what you're working on today. ㅤ I'll like your stuff, every single time. 👇
I messed up!
1 like • 6d
NGL I was a bit confused with all the changes lol. But I know changing ideas are hard to deal with at times so I'm pleased you know what direction you're heading in now
Yo yo
Im Marcus, I'm at a bit of turning point ATM. Ifor the past year or so I've focused on resumes and interview support with some career coaching sprinkled in. But now I want to move towards portfolio careers and helping high performers in corporate build a second stream of income outside their 9-5. I've known Kevin for a while and we've worked together on growing my business so I'm always interested in what's going on in his world lol.
What's one thing you want your audience to know about you?
Something that doesn’t fit yet in your marketing? Something that makes you stand out, and makes you different from everyone else in your space… but you haven’t yet figured out how to make it your unique edge? I’ll go first… In my early twenties, I lived in an anarchist housing collective. You may have seen me write about this before… But what you might not know is... I ended up there because I couldn't find my way in the world. Struggled in school. Had a hard time fitting in socially. Mostly wanted to play music and belong somewhere. But they turned me onto raising chickens, beekeeping, gardening, and community. And what you also may not know is... Soon chronic health problems befell me and I thought I might die of some strange form of cancer, so I decided to make some changes. As much as the folks I was hanging out with were into gardening and some healthy/hippy alternatives, our actual lifestyles were often far from healthy. I quit drinking, I quit partying, I quit smoking… I started doing yoga, focused on health and fitness, got obsessed with understanding why my body and mind worked the way they did. That's when I moved out, that’s when I started my own business, and that’s how I eventually found my way here. Teaching marketing to people who also don't fit the mold. I suppose I was just trying to figure out how humans really work after feeling like I didn’t really get it after all those years. So what about you? What’s something you want your audience to know about YOU? 👇
What's one thing you want your audience to know about you?
1 like • Feb 4
I'd like them to know that even though I help high performers in corporate I don't take work seriously at all. My goal has always been to earn as much money as possible with as little stress and work as I can get away with. I'm not ambitious but I've had "success" ( if you measure success in money and job title) by being great with people instead of being the hardest worker in the room.
What happened in your business this week?
Coyotes and badgers are an all-time great interspecies duo. Equal parts clever, weird, and unusually wholesome. They hunt together on purpose because badgers can dig, but they're slow to run. And coyotes a quick, but terrible at digging. So they team up! And they seek each other out intentionally, have playful interactions, and together have a higher shared success rate while hunting. Not as cute as otters holding hands, but it's cute like, "You're good at what I'm bad at!" And perhaps that's nature's way of saying, "You don't need to be the same to work together." So let’s share what we’re working on so we can learn more about we can work together. I'll go first... This week I: - Discovered how to use Notion AI to supercharge content creation + scheduling. - Improved my "Threads 2 Notion" sync app so it's easier to use (maybe others want to use it too?) - Created the about page video for this group (probably needs a v2 upgrade, but at least it exists now). - Met lots of new community members and made some offers to new potential clients. - Started running facebook ads again to my own email list (instead of just other peoples). - Started writing a new sales page to a new low ticket offer I'm planning to make. - Wasted way too much time playing with Nano Banana and getting sub-par, overly AI generated results. What about you? What happened in your business this week that you'd love to share, brag about, or otherwise vent, complain, and get emotional support about!?!?! Happy weekend!
What happened in your business this week?
1 like • Jan 31
This week I've had 3 calls with 3 different people. 1 of them was a paid SKOOL member who's deaf. We had to communicate through a translator and it was so fucking inspiring.
1 like • Jan 31
@Kevin Hood what do you have in mind?
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Marcus Uni
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@marcus-uni-1922
Career Coach

Active 4h ago
Joined Jan 6, 2026
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