**This was our newsletter this week but we struggled to get it fully delivered thanks to some tech issues ... so here it is in case you missed it** 2025 was enormous for us at Book Launchers. We reorganized the company. We retired our Platinum membership, the very first service level we ever offered. Not an easy goodbye. We replaced it with a package - Author Essentials. We launched Author Launch Kit. We launched the Author Lab Community (hi! you're in it!). These were not cosmetic changes. They were foundational. They happened because publishing itself crossed a line this year. The old playbook did not just get outdated. It got run over. Books stopped being static. Audiobooks stopped being “just audio.” Platforms stopped being enough. So we changed too. If you have watched my end of year, looking ahead video, you already know this one feels different (I have it below if you have not seen it yet). I am not telling you to chase more reviews, produce an audiobook, or build an author newsletter (past years repeated recommendations). Those things still matter. But the bar moved. They aren't enough anymore. This year also gave us a front-row seat to something rare. We watched one of our authors, Jonathan Stanley, go absolutely hyper-viral. Over 100 million views. Coverage from every major news outlet you can name. The kind of lightning strike people talk about but almost never see up close. That did not happen by accident. It happened at the intersection of message, timing, and a publishing world that now rewards momentum in entirely new ways. Alongside that were bestsellers, speaking stages, media wins, and plenty of quiet breakthroughs that never make headlines but change lives all the same. And through all of it, you were here. Having an audience is a privilege. Whether that audience is ten people or ten thousand. Thank you for trusting us, for sticking with us through change, and for being part of this journey. Before we officially turn the page, a few important invitations and one very fun announcement are below for you

It could be big or small: - Something you’re stuck on - A decision you’re avoiding - A task that feels heavier than it should - Or just a question you keep circling Share it in the comments. You don’t need a perfect explanation—just be real. Chances are, someone else here is dealing with the same thing, and this is a safe place to talk it through, plus some of our admins might be able to help you get through that pesky problem you're having. 🤓

We are putting the final touches on our speaker line up for this event ... happening here in Las Vegas in March. We're gathering 50 fabulous authors (or soon to be authors) in a room to help you build a book and a business around that book. I'd love to have as many of our Author Lab members there ... so if you want to come, send me a direct message and I'll give you a discount code to lock in your ticket for less than we're selling it to the public. Details at: www.authorsempireworkshop.com

Lots of people ask questions about doing virtual launches so I wanted to share that our client @Jack Groppel is working with another client of ours, livestreaming pro @Amani Roberts to do a virtual book launch. Join to support Jack or to just see how to run your own! I'm posting their LinkedIn preview below but maybe Jack can share other links in the comments below too. https://www.linkedin.com/posts/jackgroppel_quick-preview-of-jack-groppels-book-launch-activity-7404949497061015552-o7K5?utm_source=share&utm_medium=member_desktop&rcm=ACoAAABYev0BRlzasTC8wKIjnkN5LgRa0QE-los

Three months ago, I published my book without high expectations; I only hoped a few people would read it. But life surprised me. Now I'm earning around $2,000 a week from it, and I'm still so thrilled because I remember how hard it was to earn even a few dollars. It's amazing how something you create can suddenly change your life. For those of you who have already launched a project... Have you ever experienced such rapid success?