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Owned by Keith

Built Differentβ„’

494 members β€’ Free

Built Differentβ„’ - ego-free training for men who refuse to back off. Joint-friendly volume, mind-muscle focus & straight talk on what actually works

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Skoolers

195.4k members β€’ Free

151 contributions to Built Differentβ„’
Hi
Anywhere we can get merch
0 likes β€’ 2d
The full launch is very soon but for now you can go to our website at BuiltDifferent.life and link to our Shopify. A lot more to come as well.
What pulled you back in?
Let me ask you something honest. When you fell off before, and most of us have, what actually pulled you back? Not the advice. Not the motivation. Not the right video. What was the moment? Because I've noticed something with the guys who stick with this long-term: they all had a moment. A doctor visit. A photo. A morning where they couldn't do something they used to do without thinking. The discipline came after the decision. Not before. What pulled you back in?
Poll
26 members have voted
2 likes β€’ 2d
@Carsten Breum πŸ™πŸ»πŸ™πŸ»πŸ’ͺ🏻
Your Wins
I want to hear from you these last 7 days. Not about a massive transformation. Not about a PR. Just one thing, one small win from the last 7 days. Maybe you got to the gym when you didn't feel like it. Maybe you swapped out one bad meal. Maybe you finally dropped the weight and actually felt the muscle working. Small wins build big men. Drop yours below. Seriously. This community runs on the guys who show up and share what's real. Someone in here needs to hear that it's possible. Comment your win below πŸ‘‡
0 likes β€’ 4d
@Fred Larsen Appreciate that, word of mouth from guys who are living it means more than any ad. What's been resonating most with them? 🫡🏻
0 likes β€’ 2d
@Edward Plain 7 for 7 on protein and clean meals, that's the discipline right there. 140 grams is solid. How's the training responding to the nutrition being dialed in? 🫡🏻
Quick one for you guys
Quick one for you guys, and I want your feedback after you try it. When you're doing any pressing exercise, chest, shoulder, doesn't matter , most guys stop thinking the second they pick up the weight. They're counting reps. They're watching the clock. They're in their head about what comes next. Here's what I want you to do instead: Before you even touch the weight, place your hands together in front of your chest and press hard for 5 seconds. Feel that? That squeeze in your pecs, that's the connection you need to be chasing on every single rep. Your muscle doesn't know how much weight you're lifting. It knows whether you're connected to it or not. Try this before your next chest or shoulder session and tell me what you notice. Drop a comment below, does this change the feel of the exercise for you? πŸ‘‡
1 like β€’ 2d
@Fred Larsen PT progress with improving range of motion is exactly where you want to be. Trust the process and keep showing up. How many weeks into PT are you? 🫡🏻
2 likes β€’ 2d
@Carsten Breum That's exactly it, the bow in Judo is the perfect analogy. A ritual that signals your mind and body it's time to switch on. You already understand this at a deep level from your martial arts background. Let me know how the shoulder press feels. πŸ’ͺ🏼
Lower Back
Hi Keith. What exercises would recommend for the lower back?
2 likes β€’ 6d
Great question, and one I get a lot. For men over 40, the lower back is a critical area, not just for aesthetics, but for longevity and everything else you do in life. Here's what I focus on: Dumbbell rows, done right, this is the king of lower back and overall back development. The key is the hinge. Lead with your elbow, feel the stretch, don't chase the weight. If you're thinking about how heavy the dumbbell is, you've already lost the connection. I Hyperextensions / back extensions, controlled movement, no jerking, focus on squeezing the lower back at the top. 4-5 sets, 15-20 reps. Feel every rep. Deadlifts with dumbbells or light barbell, if your back and hips allow it. Not about loading heavy. About the hinge pattern and keeping the spine neutral. If you feel it in your lower back in a bad way, you're going too heavy. Bird dogs, don't overlook this. Bodyweight, controlled, great for lower back stability and spinal health. This is the one most guys skip because it doesn't feel impressive. Those are always the ones you need most. The principle is the same across all of them: mind-muscle connection over load. Your lower back responds to tension and volume, not ego weight. The guys who blew out their lower back are the ones who forgot that. What's your current situation, are you dealing with any existing pain or stiffness, or building from scratch?
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Keith Hanenian Esq
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1,486points to level up
@keith-hanenian-7640
Ego-free training for men who refuse to back off. Joint-friendly volume, mind-muscle focus, and straight talk on what actually works.

Active 11h ago
Joined Nov 17, 2025
Tampa
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