Just wanted to share a quick update on the little win I posted about earlier. Out of the 8 meetings I booked for my Portugal trip, 2 are now confirmed, 1 is still in progress, and I’ve gotten 13 more leads since then. Honestly, I’m kind of blown away by the response. It’s still just me doing everything. No fancy setup, no big budget. Just a simple landing page, lots of testing, and figuring it out as I go. I wasn’t totally sure if Facebook ads would work for multi day tours, but this has been super encouraging. Sharing this in case anyone else out there is trying something similar!!

Haven't posted here a lot, but I just wanted to share a little win: I managed to book 8 meetings for my upcoming Portugal trip. It’s just me running everything, and to be honest, I wasn’t sure if the ads would work. I didn’t spend a huge amount, and I had no fancy setup, just a simple little landing page and a lot of testing. Definitely wasn’t smooth the whole way, but seeing some meetings come in is a huge boost for me. Just wanted to share in case anyone else is trying to figure this stuff out too.

One of the most common mistakes I see on tourism websites is confusing or cluttered navigation. If visitors can't find what they're looking for quickly, they’ll leave, often within seconds. 📲 Here’s how to optimize your navigation for better results: - Limit your menu to 5–6 essential links: Keep it simple with pages like Home, Tours, About Us, FAQs, and Contact. Avoid overwhelming visitors with too many choices. - Use dropdowns carefully: They can help organize subpages, but too many can create clutter. Stick to what’s truly necessary. - Include a search bar: A small but powerful tool. This lets users instantly find what they’re looking for, especially helpful on larger sites. - Highlight your most important action: Whether it’s “Book Now” or “Check Availability”, make it stand out with a bold, clickable button right in the navigation. This directs users toward conversion without making them think. ✨ A well-structured navigation bar acts like a friendly guide, leading your visitors exactly where they want to go, while nudging them in the direction you want them to take. Make it easy, and they’ll stay longer. Make it confusing, and they’re gone.

How much of your business actually comes from Instagram? I’m not great at keeping up with it, but I’m thinking about hiring someone to manage it for us. Just trying to figure out if it’s really worth the time and money. Would love to hear your experience!

In the last few weeks, I received two reviews on Google, that were clearly written using AI. Both reviews were very positive, which is nice, but it feels strange that someone would use AI to write about their experience. What concerns me most is the possibility that future readers might realize the AI generated tone and assume we were the ones who created the reviews ourselves, even though that’s not true. Any thoughts on this?