Most contractors don’t need more leads. They need to respond faster. 78% of homeowners choose the contractor who replies first. Yet most take days to respond—if they respond at all. Why Speed Matters - Customers expect instant replies - Slow response = lost trust - The first responder usually wins the job - Same rule applies to hiring good people Quick Win ✅ Track your speed-to-lead ✅ Aim for replies under 5 minutes ✅ Automate confirmations + booking Move faster than your competitors—and you’ll close more deals without more ads.

More jobs won’t fix your bank account. Pricing for profit will. Most contractors drop prices to win work, and that’s exactly why margins disappear. What’s Actually Hurting You - A 10% discount = 33% more work just to break even - Discounts attract bad clients who drain time and profit - Busy ≠ profitable (it usually means stuck) - Anything under 20% net margin is a danger zone High-value clients pay for value.Low-value clients fight on price. 💰Profit Fixes - Set profit before revenue - If you’re booked out, raise prices - Stop discounting → offer Good / Better / Best - Know your real labor + overhead costs - Use data, not panic, to price jobs Quick Wins ✅ Raise prices 5–10% ✅ Kill discounts — add options instead ✅ Track close rate + margins Price for profit — or stay busy forever.

Most contractors think the only way to get more jobs is more ads or more referrals.But the real question is: Do you even show up when someone searches “contractor near me”? If you’re not visible (or your profile is messy), you’re losing jobs before the phone ever rings — and your ad costs go up too. 🔥Highlights - Google Business Profile = your digital storefront (and it feeds your ad performance) - Maps is the new battleground: Google Maps + Apple Maps + Bing drive calls (and AI pulls from them) - Old-school SEO is dropping — local visibility is what wins now - Reviews are the #1 authority signal (and you must respond fast) - Photos + posts = authority (Google rewards active profiles) - Backlinks/directories = “votes” for trust that push you up the map pack - Google Q&A matters because AI reads it and surfaces it in results Quick Wins (Do These Today) ✅ Upload 5 new photos to your Google Business Profile ✅ Ask 2 past customers for reviews (and reply within 24 hours) ✅ Verify your phone #, hours, and address (most profiles are wrong) ✅ Claim Apple Maps + Bing Places (Siri + AI pull from these) ✅ Add 3–5 service keywords + city names inside your services/description ✅ Post 1 update this week (before/after, job site photo, quick tip) Want the exact step-by-step system? Comment “LOCAL” and we´ll unlockthe Local SEO SOP so you can implement it (or delegate it) fast. 🚀

Most contractors don’t go broke because they lack sales. They go broke because they mismanage cash, pricing, and collections. 🔥Highlights - Sales ≠ profit (revenue without margin is just noise) - Cash flow kills more companies than losses - Bad job costing = silent profit leaks - Late payments + weak deposits = payroll panic - Low margins (<10%) put you one mistake from disaster - Top contractors protect profit first, not last 🛠️The Fix (Simple, Not Easy) - Job costing accuracy → stay within 2–5% variance - Profit-first mindset → set profit aside before expenses - 60–30–10 payment rule → get paid before leverage shifts - Overhead recovery → know your real % and price for it - Weekly number reviews → discipline beats motivation 📝Quick Wins You Can Do This Week - Pull your last 3 jobs → compare estimate vs actual - Update your contract with clear payment milestones - Build a 30-day cash flow forecast (stress drops fast) - Stop work rights + clear collection terms in writing You’re not broke because you’re bad at contracting. You’re broke because the system is broken. Fix the system — and the money follows.

More quotes ≠ more jobs. Free proposals usually mean unpaid hours, price shoppers, and zero leverage. The shift: Your proposal is your first paid deliverable. 🔥Highlights - Free attracts tire-kickers — paid attracts serious buyers - Qualify before quoting (disqualify fast to protect your time) - Build trust early with a simple welcome package - Paid proposals = accurate scope + authority - Never email proposals cold — present live - Proposal > estimate (it’s a sales tool, not just a price) - Good / Better / Best wins more deals 📝Quick Wins - Create a 1-page welcome package (process + proof + next steps) - Add a proposal/inspection fee for larger jobs (credit it back if they proceed) - Present proposals live (Zoom is fine) - Use Good / Better / Best pricing Stop giving away your time.Get paid to plan, and close more of the right jobs.