Don't overcomplicate subject lines
A lot of copywriters have a hard time thinking of an eye-grabbing SL... But it's actually easy to write once you know the "4-U's" A good subject line must be - Unique - Ultra-specific - Urgent - Useful Example: "How I made $1,203 in 73 minutes" Ultra-specific + Useful + Unique If you're really struggling coming up with a good SL, don't really focus on the SL yet, focus on knowing the goal of your email and writing your email body. Then you should have a good subject line idea.