Agency Sales w Aaron Brewer been uploaded in the course! Here’s the recap of what we went over if you missed it: 🚀 Sales Mindset, Lead Conversion & Scaling Through Simplicity — Call Recap 🌟 Wins to Kick Off - Philip successfully closed a prospect over the phone, even without video or audio on Zoom. The prospect initially purchased five appointments and expressed interest in upgrading to 15. - Philip recognized the importance of celebrating small wins and focusing on the positives in everyday life, not just business milestones. - Sonny booked five appointments in one day after a slower week, showing improved consistency in his pipeline. - Tameem shared that the updated messaging is starting to attract larger, more established companies that are already generating significant revenue but want to scale further. 🖥️ Training / Coaching Highlights - Three States of Selling: Aaron explained the inertia state (dreading sales calls), the energetic state (forcing enthusiasm and talking too much), and the peaceful state (approaching sales as an opportunity to serve). - Stop Resisting Sales Calls: Your job isn't to make prospects buy. Your job is to understand their situation, show them how you can help, and let them make their own decisions. - Speed to Lead: Call new leads within 90 seconds. If they don't answer, double-dial immediately, then continue following up approximately every six hours until the appointment. - Improve Show Rates: Don't rely on prospects simply showing up for booked calls. Actively confirm and engage with them before their scheduled appointments. - Bigger Clients Require Bigger Offers: Companies already doing $300K–$500K per month have different growth challenges. Focus on helping them overcome capacity and scalability limitations rather than simply generating more leads. - Calling Leads Is a Major Growth Lever: One of the biggest opportunities for agencies serving contractors is ensuring every lead gets contacted quickly. Delayed follow-up means prospects may already have chosen a competitor.

Here’s a FULL breakdown on the EXACT sales framework I have used to close multiple millions in agency deals. I go 100% in-depth. The video’s an hour long, so have a pen & paper handy to take notes. Enjoy 🙌 https://youtu.be/_A73qdY832g?si=CALFSquyexw9p0q-

I'm a 17-year-old high school graduate from Nepal, and this is where my journey begins. I first got introduced to this whole “marketing agency” thing back in my sophomore year. I found it interesting, but I didn't really do anything with it at the time. Then, about two years later, I found out that one of my distant cousins, Ash Kharel (shoutout to him), had actually done this shit himself. Seeing someone I knew get involved in this world made the whole thing feel a little more real. I've never been much of an academic person, and I've always hated the thought of spending my life working a job I don't enjoy. I've always wanted to build something of my own, something that could eventually give me financial freedom. Over the years, I've tried a bunch of different things. I got into coding and hacking back in 8th grade. It was cool at the time, but I eventually lost interest. In 9th grade, I learned Japanese to a pretty decent level, just for the fun of it. Then, in 10th grade, I started making music, which has been my longest-lasting passion so far. I've always been the kind of person who gets interested in different things, explores them, and tries to figure things out along the way. But after finishing 12th grade, I knew I couldn't just keep jumping from one interest to another forever. I had to choose a direction and start taking my future seriously. And deep down, I'd always had this dream of building some kind of online income. So I started trying to sell Google Business Profile (GBP) services to roofers through cold DMs. I didn't get anywhere with it, but I was at least trying to make something happen. Then life threw something at me that I genuinely wasn't prepared for. I got diagnosed with borderline-severe scoliosis, a condition that causes the spine to curve abnormally. And honestly, it fucked me up mentally. I lost almost all the motivation I'd built up. I started feeling different from everyone else, like I was suddenly dealing with something that people my age didn't have to think about. I tried to act like I was chill about the whole thing, especially around my mom, because I didn't want her worrying about me even more.

It's not a script. It's not an objection handle. And most people who hear it don't do it, which is the only reason it isn't more famous haha. That, and it's not sexy. Let me set it up. You're in a slump. Two weeks, maybe three. Calls that used to close aren't closing. So you do what everyone does. You go looking for what's broken. You rewrite the frame. You listen to your lost calls with a notepad. You ask your coach for a better closing line. And none of it moves the number, because nothing in the process is actually broken. Something I noticed after coaching hundreds of reps and agency owners through this: the guy in a slump almost never lost a skill. He forgot. His calls three weeks ago were him at a 10. His calls this week are the exact same words at a 6, and he can't feel the difference from the inside. So the fix isn't learning. It's remembering. Every morning, before your first call, watch one of your own win calls. Beginning to end. 1x speed. Not to analyze it. To absorb it. Your brain has these fancy lil things we call "mirror neurons." When you watch someone do something, your brain runs the same wiring as if you were doing it. And when the someone is you, the effect is stronger. By the time the recording ends, as far as your brain is concerned, you just closed a deal this morning. That's the state you take your first call in. Compare that to the guy who opens his day re-listening to a loss so he can "get better". He just primed the exact state that produced it. Now, there are a few rules, because people cut corners on this. 1x speed. I know 2x is tempting. The immersion is the point. Speed it up and you're analyzing, not absorbing. It doesn't matter WHEN the win call was. It could've been a year ago. But it just needs to be any call where you felt like you were on cloud nine and you felt like you NAILED it. You'll notice all your wins look pretty similar in energy, which tells you something... How often should you do this? Well how much money do you want to make. Ten to fifteen days in a row. Not "when I remember." Daily, until it's a habit.

Don’t treat a single word from your client lightly. When they message asking for an update, they are not curious. They are uneasy. Something made them think about it. Maybe they looked at the numbers. Maybe a friend asked how the agency was going. Maybe they just had a slow week. A status report will not fix that. That message needs reassurance and leadership. Say something like: “Great timing. This is where we are, this is what’s next, and this is why I’m not worried.” Then show them you’ve got it. Even better, you can get ahead of it. If you have mapped out the client journey, you already told them on day one something like this: “Around week 3 or 4, you are probably going to feel like nothing is happening. That is normal. When it hits, do this.” Now when it happens, you point them back to what you already told them. They feel seen, and you look like you know what you’re doing, because you do. There is one more thing to watch for. At the end of a call, are they thanking you? Are they telling you it was helpful? If they’re feeling it, they will say it. If they say nothing, assume they aren’t feeling it, and ask. “Before we hop off, was this useful? Is there anything you wish we’d covered?” Best case, they tell you they’re happy and good to go. Worst case, they tell you something else, and you fix it today instead of at renewal.