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EPIC Society

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Where Entrepreneurs Pursuing Impact and Change come together.

Growth Idea's HPEX

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At Growth Idea, we’re dedicated to creating better realities for business owners through our multi-award-winning business coaching šŸš€

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50 contributions to EPIC Society
Your gut can guide you. But numbers must validate you.
Most business owners make decisions based on emotion, instinct, or what ā€œfeels right. ā€And that works, until it doesn’t. Here’s the truth I tell every client: ā€œFeelings are great, but numbers are the language of business.ā€ If you want predictable growth, you can’t rely on opinions, assumptions, or wishful thinking. You need evidence. Because when you know your numbers, you can: - Spot problems before they become fires - Scale what’s actually working - Cut what’s silently draining cash - Make decisions with confidence instead of hope Strong leaders don’t wait for clarity, they create it through data. So ask yourself, what decisions are you still making on instinct that should be grounded in numbers instead? Drop it in the comments!
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Most Hiring Mistakes Have Nothing To Do With Skills - Here’s the Real Problem
Far too many business owners are losing money, time and momentum simply because they’re hiring the wrong personality for the role. Not the wrong experience. Not the wrong degree. The wrong personality. You often don’t realise it until months later when you find yourself re-hiring for the same role all over again. This infographic breaks down the six personality types every business needs to understand before making their next hire: 1. Analytical - Precise thinkers who thrive in data, finance and quality-driven roles. 2. Driver - Results-focused action-takers built for sales, leadership and fast execution. 3. Expressive - Creative communicators perfect for marketing, design and PR. 4. Amiable - Supportive, people-first personalities ideal for HR and customer service. 5. Pragmatic - Practical, reliable operators who excel in logistics, procurement and compliance. 6. Visionary - Big-picture innovators who lead strategy, business development and R&D. Hiring based on personality fit is no longer optional. It’s the difference between a team that moves your business forward and one that quietly pulls it backwards. And if you want help choosing the right personality for your next role, reach out, we can help you avoid your next costly hiring mistake. Send us an enquiry right now! Which personality type do you think your next hire needs most?
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Most Hiring Mistakes Have Nothing To Do With Skills - Here’s the Real Problem
The Secret to Making KPIs Actually Drive Performance
Most businesses set KPIs. Few make them crystal clear. The real challenge isn’t creating a list; it’s communicating what matters most. Here’s how to turn KPIs into a focus-driving tool: 1. Keep It Simple. No more than 5 deliverables. If you can’t measure it, delete it. Rule of thumb: If you can’t measure it, it’s not a KPI. 2. Show What Matters Most. Not all KPIs are equal. Assign weightage: - Retention: 40 points - Account Management: 30 points - Other tasks: 10 points each. This sends a clear message: Retention and account management are top priorities. 3. Make Performance Visible Use a traffic light system (RAG): - Green = 100% met - Amber = Needs focus - Red = Ignored or missed Why does this matter? Because clarity drives accountability and accountability drives growth. Question for you: How do you communicate KPI priorities in your business? Do you use weightage, dashboards, or something else?
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The Pricing Psychology Most Business Owners Miss
Most UK business owners worry that raising prices will ā€œchase customers away.ā€ But data and behavioural economics say otherwise. McKinsey research shows: A 1% improvement in price (without losing volume) can boost operating profits by up to 11%. And yet… Most small businesses spend 10x more time cutting costs than optimising prices. Here’s the catch: It’s not how much you charge it’s how customers perceive what they’re paying for. Three pricing insights that change everything: 1. Anchoring: The first price customers see sets their mental benchmark. Frame value before they compare. 2. Decoy Effect: Offering a ā€œmiddleā€ option often drives people to your most profitable product. 3. Loss Aversion: People are more motivated to avoid losing value than to gain discounts. ā€œDon’t miss outā€ beats ā€œSave 10%ā€. So before you run another sale or discount… Ask yourself: ā€œIf I explained my value better, would I even need to lower my price?ā€ What’s one pricing change (big or small) that had a surprisingly positive effect on your business? Or what’s stopping you from charging your true worth?
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🚨 Happening Today @ 14:00 BST 🚨 FREE Masterclass: Break the £1M - £3M Ceiling
Join us today for a powerful session designed for CEOs & Founders ready to 10X their growth in 2026. What you’ll learn: 1. How to break through the Ā£1M - Ā£3M wall 2. Eliminate founder dependency 3. Build systems that scale without chaos 4. Discover the 6M Frameworkā„¢ + MAXIMISERā„¢ Model 5. Real case studies - including one that scaled 125x ā° Starts at 14:00 BST - Don’t miss it! šŸŽÆ Reserve your seat now
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At Growth IdeašŸ’”, we create better realities for SME business owners across all industries with our business coaching programme HPEX šŸš€

Active 5d ago
Joined Nov 27, 2024
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