Hi everyone - huge update today! ChatGPT Ads just hit a major milestone. Here's what you need to know: The numbers: - $100M+ in annualized ad revenue, just 6 weeks after launching the ad pilot - Less than 20% of eligible US free and Go tier users are seeing ads daily - Around 85% of Free and Go users are eligible to see ads, meaning current revenue is a fraction of what's coming - 600+ advertisers are now on the platform What's coming next: - Self-serve advertiser access is on track to launch in April - Geographic expansion into Canada, Australia, and New Zealand is being explored - OpenAI hired Dave Dugan (former Meta ad exec) to lead ad sales - The ads manager dashboard is rolling out for campaign management and real-time optimization What this means for us: - The moment self-serve opens, every Google and Meta advertiser starts testing. CPMs will rise, and competition will increase fast - Right now, fewer than 7% of ads are rated "low relevance" by users, which means the ad experience is performing well, and OpenAI will keep scaling it - Reporting is still basic (weekly CSV of clicks and impressions - I expect this to change), so the advertisers who figure out performance tracking independently will have a major advantage The early mover window is real, and it'll close faster than most expect. FutureProof will be sharing the best practices & tools to help you create winning ChatGPT ads as soon as we have them! Source: https://searchengineland.com/chatgpt-hits-100-million-in-ad-revenue-and-is-opening-self-serve-access-in-april-472797

Looks like they are implementing the Google sitelinks type of ads