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Owned by David

Ecommerce Skool

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Learn everything about Ecommerce. Ads, Email, SEO, AI, and much more. By David Wardenga & Yiqi Wu.

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9 contributions to Ecommerce Skool
NEW BFCM Content now live!
Hi everyone! 👋🏼 @Yiqi Wu and I just uploaded week 7 of the BFCM Academy which means that you should have everything set up and running right now. Today we added my most practical Klaviyo Hacks as well as the Meta Ads Targeting & Product Promotion Strategy you need for a successful BFCM. So, to sum things up, you now have access to: - The Numbers That Matter - Our lessons from BFCM 2024 - Email Account Overview Tutorial - Checklist / Readiness Scorecard - How to adapt for Meta Andromeda - Email Campaign Planning Playbook (+ Templates) - Data Driven Meta Creatives Playbook - Must-Have Klaviyo Flows - Offer/Discount Testing Playbook - Bulletproof Klaviyo PopUp - Pixel Tracking & Attribution Setup - SMS Playbook - Early Launch Strategy and next week, we're dropping - Last Minute Klaviyo Segmentation - Tactical BFCM advice from operators So, there's literally no excuse for you not to take action right now. It's all available here - for free - and most lessons take about 20 minutes to complete. That said, good luck with BFCM! Also, if you need 1:1 support, here are our calendars*: Yiqi: https://calendly.com/yiqiw/30min David: https://calendar.app.google/sKV9YTTXMuZoer1S9 (P.s. Let us know if this was helpful so far or if there was something missing!)
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BFCM Week 3 is now LIVE! 🎉
You can find the entire week 3 with 3 posts here: -> Week 3 Included for you: - Email Campaign Planning (including free templates) - Meta Creative Playbook for BFCM 2025 - New technology changes and how to adapt (Andromeda, IOS 26, Safari 26, and more) So make sure to check it out AND implement it this week. In addition to that, if you haven't used it yet, make sure to implement the content from week 1 & 2 as well. Live already: - The Numbers that matter this BFCM - 8 Lessons we learned from 2024 - The Ultimate email account overview - Checklist & Readiness Scorecard for BFCM If you work through all of this, you'll be set for BFCM this year. There are no excuses you can make, it's all here and all super easy. If you have questions, you can also ask me or Yiqi directly in the comment section here. Good luck!! David & Yiqi
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BFCM Week 3 is now LIVE! 🎉
[NEW] BFCM Academy
Hi everyone! With 8 weeks left, Black Friday is around the corner and that means we're about to enter the craziest season of the year. Sales records will be broken, billions of emails will be sent, ad costs will skyrocket, tracking will be more important than ever, and so much more. With that, it's easy to get stressed out and forget things. That's why @Yiqi Wu and I sat down and created the BFCM Academy for you. Over the next 8 weeks we will publish helpful assets and learnings here for you on how to run Facebook Ads and how to get the most out of your email & sms marketing strategy. You'll get 2 assets every week and 2 tasks. 1 for email, 1 for facebook. If you just follow along, you'll be well off this BFCM. That said, go ahead, check it out, and book mark it. Enjoy! 👇 https://www.skool.com/buildly-8620/classroom/9b7e4f79?md=1d256acd9fe648dfb163064a8fd32903
0 likes • Oct 17
@Sarah Lit Thank you :)
1 like • Oct 20
@Elizabeth Sommerville Hope you like it :)
NEW? START HERE👋
Hi and welcome to The Ecommerce Skool! This community is for anyone who wants to learn about ecommerce or those who want to contribute to it. Real business people will be sharing their insights and materials here for others who are seeking opportunities. Now, to get started, please introduce yourself briefly with a comment: -> Who are you and what do you do for a living? -> What interests you most about ecommerce? -> What do you currently need the most help with? Or how do you want to contribute to help others? 👇 I look forward to hearing from you! (P.s. I'm checking every comment myself and will welcome everyone 1:1 as much as I can)
0 likes • Oct 17
@Xaveer Rumbaut That is so nice! I remember when I turned 16 I went to the city with my brother to buy Halo but that was an 18+ game so I bought Goat Simulator instead 😂 But Assassin's creed is also nice. I loved brotherhood so much.
1 like • Oct 20
@Sarah Lit Hey Sarah, welcome to the group! Super happy to have you here ☺️ What are some issues you're facing at the moment where you think if you could solve them your business would grow further? Maybe we can find a solution here together 🙌🏻
BFCM Prep for the weekend
Hi everyone, happy Friday! I hope you had an amazing week and are looking forward to a great weekend. If you have some free time on Saturday or Sunday, I highly recommend you check out what Yiqi and I posted in the BFCM Academy so far - BFCM 2025: The Numbers That Matter - The 8 BFCM Lessons I Learnt in 2024 - The Ultimate 2025 BFCM Email Account Overview - Checklist / Readiness Scorecard All 4 are live right now Including: - An editable Google Sheets checklist to follow step by step - A 30 min video breaking down exactly how to create an Email Account Overview - Reports & Insights that we've never published before (collectively from 1.500+ brands) and more Check it out here: https://www.skool.com/buildly-8620/classroom/9b7e4f79?md=1d256acd9fe648dfb163064a8fd32903 Kind regards, David & @Yiqi Wu (P.s. And once you're done with all that, you can lean back and enjoy because you're ready for BFCM while everyone else is struggling 😄)
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BFCM Prep for the weekend
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David Wardenga
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@david-wardenga-7253
I made ecom brands $100M through Email Marketing since 2019. 500+ projects completed. Now building an Email Marketing agent and sharing my learnings.

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Joined Aug 19, 2025