Ok, I want you to imagine for a moment that we are in a confessional booth, and you're listening to my confession...🙏 "Ok... I did it again. I started an inspiring project without completing the last one. I am supposed to be writing a book right now. I promised to have the draft ready for print by the end of this year. Instead, I've been spending my writing time developing content for this community. I know I have to pause community development for 3 months, and give myself the space to finish the book... but I can see so much potential here. Speaking to just a few members, I am so excited to build something meaningful. But realistically, I must complete this book first. Otherwise, it's going to eat away at me. Plus, it's an incredible opportunity for me. To be a published author and have expertise in a space. OK... I'll pause here for a few months and hope that everybody appreciates this. Perhaps they are all magpies too, after the next shiny object. But I will be back, and I will make it worthwhile for those who stick around." Folks- I must get the book done before I start the journey with this community! Watch this space and sending gratitude. We are going to build something meaningful here, I can feel it. Sending good vibes, Vics ❤️

The days of 10-page business plans are dead (hurrah!) Unless you're looking to raise capital, save yourself the time. That being said, it's still super important to think strategically and capture your thoughts in one place. I really recommend that everyone with a new business concept start with a Business Model Canvas. It's a simplified one-page snapshot of how your coaching business creates value, delivers it, and gets paid. Use it to test ideas fast before you waste time on the wrong thing. ⭐ Here's how to use it Start in the middle with your Value Proposition, then jump to Customer Segments and Channels. Focus on one customer segment and idea. Keep it simple. Update it as you learn. Here are the 9 building blocks ⬇️ 1. Customer Segments (Who you serve) 2. Value Proposition (Why they choose you) 3. Channels (How people discover, evaluate, and buy) 4. Customer Relationships (How you build trust and keep clients engaged) 5. Revenue Streams (How money flows in) 6. Key Resources (What you need to deliver consistently ) 7. Key Activities (What you must do exceptionally well) 8. Key Partners (Who helps you win) 9. Cost Structure (Where the money goes) I've attached a business model canvas explainer for you to review. You can either print it off, or there are lots of online templates- try on Mural or Miro for a whiteboard experience. I will post some prompts in the chat below to help you get started. Let me know how you get on.

Hey coaches! I am super curious to understand your AI knowledge in more depth. As you will see in the classroom, I've created some information specifically around how to contract AI as a coach. One of the soon-to-be-released courses is full of ready to use AI workflows, prompts and integrations. Personally, I use it daily, mostly as a thought partner. I use sales and CRM based AI tools weekly. I also have workflows and automations in place to save time on manual tasks. So tell me... What's your level of AI knowledge for your business?

It's always interesting to see how the ICF is reporting the growth of the global coaching industry. Here's a recap from the website... "The data is in: The coaching industry isn’t just growing; it’s breaking records. From 2019 to 2023, the profession saw a 54% surge in the number of coaches worldwide. And the momentum hasn’t slowed. The past two years brought even more growth. The 2025 ICF Global Coaching Study also shows that more coaches are adding to their core services. And coach practitioners expect to be busier despite increased competition in every region of the world. Here are highlights from the 2025 study: - The global number of coach practitioners rose 15% since 2023, reaching a record 122,974. - With more coaches came more revenue. The profession generated an estimated $5.34 billion (USD) over the past year, almost double the revenue total from 2023 ($2.849 billion USD). - Even with more coaches, most (59%) expect to make more money next year. They see that revenue coming because they’ll have more clients and more coaching sessions — and not higher fees. - Most professional coaches already offer additional services: 60% provide training, 57% offer consulting, 55% offer facilitation, and 49% deliver mentoring. - 73% of coaches agree that clients and organizations expect them to have a coaching certification or credential." I have requested the report and slides to share in the community, and will post them once I receive them. ⭐ The stat that stands out to me is this one... ➡️ Most professional coaches already offer additional services: 60% provide training, 57% offer consulting, 55% offer facilitation, and 49% deliver mentoring. What does this mean for the business of coaching?