Yoooo guys. Quick one. I dropped a video about how I structure my creative workflow, because I see way too many people just launching ads, hoping something sticks. This system forced me to stop testing randomly. Now every ad we launch has a clear reason behind it. Like: what’s the angle, what’s the framework, who is it for, and most important; why do we think this will perform in our ad account? If we can’t answer that, we simply don’t launch it. Additionally, every week we write down the actual learnings. Why did it work? Why didn’t it? What should we improve? That alone gave me way more clarity in the ad account and made iterations 10x sharper. If you’re running ads without a structured feedback loop, you’re basically guessing. Watch the video and just implement it. It’s simple, but it changes everything. If you have any questions regarding this or anything else. Don’t hesitate to reach out!

Where do yall get your b-roll content for your ads, (not from the creators, not the product content) the b-roll for the rest of the ads, such as problem, authority, failed solutions, and like animated b-roll etc. Hope you understand what i mean but basically all the content that's not product aware. Besides tiktok if you don't have any like specific way of finding it?

I’ve always had a hard time scaling and finding the right creatives. I’ve scaled to $10k/day in ad spend before, but never made real profit. The product works and it’s sold decently, but I always end up with super low margins, maybe 5 to 10%. That’s fine when things go well, but as soon as I have 3 or 4 bad days, it eats up all the profit and I’m back at zero or worse. It’s been a constant struggle and I’m honestly stuck. Would really appreciate any advice from someone who’s been through this.

Does anyone want to form a GC here? maybe 5-6 people just helping each other out and maybe more (on discord)