If you missed today's kickoff, here's what you need to know: we're not teaching you how to write better prompts. We're teaching you how to stop just "writing prompts" and how to strategically think about architecting with AI using recipes and prompts + MCP tools inside Claude. You'll find the MarketSauce Cookbook with recipes and skills you can add to your Claude 'Capabilities' linked below in the Classroom video. I walked through the complete Claude setup—account configuration, the model options, and the settings most people never touch but absolutely should. Then things got interesting. What we got into: - The "architect mindset" shift that separates casual AI users from operators getting 10x results - MCP connectors explained (and why Claude is basically useless without them) - A live demo where a 29-page market analysis got generated in under 5 minutes - The Skills system—and how to turn any workflow you repeat into a one-phrase trigger - How to use Claude to build Skills FOR you (yes, it's that meta) Homework before Thursday: Get at least one connector set up and test-drive one of the skills we uploaded. You'll want to come prepared—we're going deeper. Watch the replay & grab the resources HERE (MarketSauce skills, Cookbook, Quick Start guides) Both are in the GenAIU Mastery Workshop - Claude Mastery section of the classroom. See you Thursday. Come with questions. For those who joined... what did you think about the workshop to kick off this FOCUS series? Darby PS This is for GenAIU paid members and Claude Mastery Sprint ticket holders for the January 2026 workshop series. If you haven't joined, you can upgrade your membership (here) or purchase a ticket for the month (here). If you purchase a ticket, please message me directly here so I can get you added to the Classroom section ASAP.

Hey all - as we prepare for the New Year and Claude Mastery on January 6th, I was thinking back to some time I think 3 or so years ago when I made a post in our old community as I was testing out a recipe using Claude and asked all our members to share a blurb about their business for a free MarketSauce® Blueprint. The prompt was something like: Submit a 32 word MAX (NO more than 32 words, could be less) blurb about your business. WHO you are, WHO you serve, and HOW you're different. Include a website link if you'd like. From there I generated a full report using Claude and our recipe. The response from that way overwhelmingly positive for the clarity this Blueprint provided and was the catalyst for many of the custom tools and workflows we've continued to develop today. For all active members and those who bought a ticket to the Claude Master Sprint - I want to extent this offer to you as we prep for the sprint kickoff next week. HOW TO SUBMIT YOUR BUSINESS FOR A FREE MARKETSAUCE® BLUEPRINT: 1) COMMENT BELOW with your response to this: "Submit a 32 word MAX (NO more than 32 words, could be less) blurb about your business. WHO you are, WHO you serve, and HOW you're different. Include a website link if you'd like." 2) KEEP AN EYE ON MY RESPONSE, I WILL REPLY TO YOUR COMMENT WITH AN ATTACHMENT OF YOUR BLUEPRINT 3) READ, GAIN INSIGHT, AND PREPARE TO IMPLEMENT - ALSO... SHARE YOUR FEEDBACK TO THE BLUEPRINT AFTER YOU'VE REVIEWED HERE IN THE COMMENTS. GOOD OR BAD - I WANT TO HEAR YOUR ADVICE ON HOW YOU FIND THIS BLUEPRINT USEFUL - OR IF YOU DON'T AT ALL. That is all. I'm signing off now to spend the afternoon and evening with my wife Rachel and will be low power mode the next few days to prep for January and 2026. Low power mode meaning, me and Claude will be snuggling up together to make some magic and blueprints for you too :-) Happy New Year, y'all. See you next year! Darby

Hey all - important announcement for the month of January here at GenAIU. In my opinion (and I know I'm not alone)... If you're going to pick ONE tool to master this year, it's Claude. Not five tools. Not hopping between ChatGPT, Gemini, Perplexity, and whatever dropped last week. It's fine to use the other tools too. I do, and use all the tools I just mentioned every week, too. But lately as I've been going deep into Claude Code... it's become apparent, this is the tool I recommend everyone master if they are an AI-native agency or business operated. That's why this month, to start 2026, we're going deep and building real skills, real workflows and real business applications with Claude. Then you can apply that mastery everywhere else and pair Claude with other platforms to get even more out of it. Claude is different. And Claude Code is a beast by itself. Yet... Most people haven't even touched Claude Code. Haven't built a single artifact. Haven't set up projects or custom instructions. They're scratching the surface of the most powerful tool available. That's fine, if you're OK with being average. But if you're already using Claude or see others crushing it with Claude and feel stuck, then you're going to want to join this sprint. Also, I'm not here to sell you on the benefits of using AI in your business with this. You're probably already using a number of tools and by now if you've seen how we operate at GenAIU, have some understanding of why we are focusing on just one platform each month. That's why we're choosing Claude. It's a no-brainer. Why? Because Claude isn't just another chatbot. It's the backbone layer of your AI engine. Sales. Marketing. Operations. When you actually master it, you're not "using AI." You're actually building with it. One tool. Deep mastery. That's where the leverage is. This spring will last 4 weeks. 4 weeks. 8 workshops. January 6-29. Me and you in a group setting. Building. Tuesdays @ 10am CST: Claude Deep Dives Projects. Artifacts. Custom instructions. Claude Code. The capabilities most people ignore that create the most leverage.

Hello @Darby Rollins , Maybe something to look at is tools to help with personal branding - which you have already some. The future is all about how to rise above the noise:-)

Hey all - I've been working on a recipe to help our members gain clarity and traction faster as we prepare to kick off 2026. You'll find the first of more new, advanced MarketSauce® Recipes in the GenAIU Classroom. Notice the ==> ® in MarketSauce® - we've officially gotten word from the US trademark office our trademark is registered. Yes, I actually went through the process of submitting a registered trademark for MarketSauce® - I wasn't using the ™ just for show. :-) Now it's official. And this recipe, I'm super proud of for how it has been working in both Claude and ChatGPT. I did find that it would time out in Claude at times so depending on what model you use to run it, you may need to split it up into sections. But you can see my 5 minute demo of how to run it in ChatGPT 5.2 Pro and it works great. Using it to refine my strategies now for different initiatives. There will be more training and workshops in January dedicated to the implementation of this recipe. ==> Access the recipe now in the Classroom here (members-only access). Not a member? Upgrade here before the price increases January 1st. Stay tuned and happy holidays. Darby