[IMPORTANT] Claude Mastery Sprint - January 2026

Hey all - important announcement for the month of January here at GenAIU.

In my opinion (and I know I'm not alone)...

If you're going to pick ONE tool to master this year, it's Claude.

Not five tools. Not hopping between ChatGPT, Gemini, Perplexity, and whatever dropped last week. It's fine to use the other tools too. I do, and use all the tools I just mentioned every week, too. But lately as I've been going deep into Claude Code... it's become apparent, this is the tool I recommend everyone master if they are an AI-native agency or business operated.

That's why this month, to start 2026, we're going deep and building real skills, real workflows and real business applications with Claude. Then you can apply that mastery everywhere else and pair Claude with other platforms to get even more out of it.

Claude is different.

And Claude Code is a beast by itself.

Yet...

Most people haven't even touched Claude Code.

Haven't built a single artifact. Haven't set up projects or custom instructions.

They're scratching the surface of the most powerful tool available.

That's fine, if you're OK with being average. But if you're already using Claude or see others crushing it with Claude and feel stuck, then you're going to want to join this sprint.

Also, I'm not here to sell you on the benefits of using AI in your business with this. You're probably already using a number of tools and by now if you've seen how we operate at GenAIU, have some understanding of why we are focusing on just one platform each month.

That's why we're choosing Claude. It's a no-brainer.

Why? Because Claude isn't just another chatbot. It's the backbone layer of your AI engine.

Sales. Marketing. Operations.

When you actually master it, you're not "using AI."

You're actually building with it.

One tool. Deep mastery. That's where the leverage is.

This spring will last 4 weeks.

4 weeks. 8 workshops. January 6-29.

Me and you in a group setting. Building.

Tuesdays @ 10am CST: Claude Deep Dives Projects. Artifacts. Custom instructions. Claude Code. The capabilities most people ignore that create the most leverage.

Thursdays @ 10am CST: Recipe Building Power Hours Over my shoulder. Watch me build. Then build yours. Recipes, systems, workflows. You leave every week with something you can actually build upon and implement yourself.

What you walk away with:

By January 29th - if you do the work - you'd have:

→ Upgraded Claude skills and recipe development (not surface-level prompting)

→ Working recipes and workflows for your sales, marketing and operations

→ Transformed your understanding and practical application of Claude in your business

Master Claude. Get ahead. Win in 2026.

Why a sprint?

I'm not running 8 workshops a month all year. That's not the normal cadence.

January is different. Things are moving too fast to ignore and this is prime time to get after it in the new year to start 2026 off strong.

Let's go hard.

Build the foundation.

Stack wins.

The time is now.

This is the way.

Together, we sprint.

Claude Mastery Sprint: $67 (one-time)

8 live workshops (Tuesdays + Thursdays in January)

Every recipe we build together Full replay access through January

Claude Mastery. January 2026. $67.

Already a Gen AI University member?

You're in. This is included with your membership.

Show up January 6th.

Not a member yet? Grab the sprint pass. We'll kick off Jan 6th.

After you purchase a ticket, my team will upgrade your account within 24 hours and add you to the calendar events for live calls each week.

==> PURCHASE CLAUDE MASTERY SPRINT TICKET NOW ($67 ONE-TIME)

First workshop: January 6th, 10am CST.

See you there.

-Darby

PS: I'm also running a separate AI Implementation Intensive this month for established AI-native agencies and business operators who want to build their custom 2026 playbook with me directly. Different format, deeper support, limited spots. DM me if that's you.

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