In spite of all the discourse and outrage, I would be very disappointed to ever be without: Creed Viking, Creed Bois du Portugal, Green Irish Tweed (although the performance of the latter keeps it below the other two).

Very cool!

@The Rain Society I have loved Dostoevsky since I took an undergrad class on him in the ‘80’s! My daughter is currently reading Crime and Punishment. Love Dostoevsky and I love the reference — thank you!!!

@The Rain Society It is my contention that the two greatest chapters in literature come back-to-back in The Brothers Karamazov: Rebellion and then The Grand Inquisitor. The juxtaposition of the beauty and suffering of the human condition is manifest in fragrances -- a nexus I cannot explain to my wife who remains dubious of my unabated obsession. She would prefer Kiss or Motley Crue over Fleetwood Mac or The Eagles. I need a world where Amouage Search is affirmed in its stunning beautiful rage so as to contend, co-exist or overcome the pop-culture and utility of Prada Paradigme and Polo 67.

I am an unabashed supporter of free markets and capitalism. However, when Adam Smith published The Wealth of Nations in 1776, there was no TikTok, Instagram, or fragrance social media. Today's influencers have carved out a niche where attention itself has become a commodity and trust has become a business model. The incentive is no longer simply to evaluate products, but to monetize engagement. The intersection of the art of perfumery and the art of persuasion can become a very fine line. For some, it is authentic enthusiasm; for others, it is simply an exceptionally profitable marketing strategy. As consumers, our responsibility is not to reject influencers outright, but to remain discerning enough to distinguish genuine conviction from commercial incentive.

Sadly another discontinued gem!