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Owned by Gus

Career Skool

27 members • Free

Giving you the confidence to create a career that lights you up!

Memberships

97 contributions to the skool CLASSIFIEDS
Why Your Marketing Images Keep Missing the Click
I don’t make images hoping everybody likes them 😈 I make images I’d stop scrolling for. That’s a very different way to build. Most people are busy asking… “Is this right?” I think that’s the wrong question 🤪 The better question is… “Is this doing the job I made it to do?” Getting the click. Getting someone to stop. Getting them curious enough to keep going. That’s the whole game. Inside Defunk’d Design, people drop in graphics they’re stuck on. Not because I’m handing out gold stars 😝 Because sometimes you’re solving the wrong problem. A tiny change gets the click. A different tiny change kills it. Those are two completely different conversations. 👇 What’s the first thing you change when an image isn’t working?
Why Your Marketing Images Keep Missing the Click
3 likes • 6d
This is a useful reframe for me! I'll need to think about what I do - probably just leave it and move on to the next.
🥳 Something is coming Friday and I am SO excited about this one.
Let me ask you something... How many free communities have you joined trying to figure out Skool? How many times have you Googled "how do I set up [thing]" and gotten zero results that actually make sense? How many hours have you wasted searching through Skooler forums or help documents that somehow answer everything except the thing you actually need? If you're a Skool group owner - or you WANT to be one - and you feel like you're out here figuring it all out alone, I see you. And I built something specifically for you. Friday, I'm opening the doors to the NEW Standard tier of the Build Lab, and it is the place where Skool group owners stop guessing and start building with actual support behind them. And here's what makes this different: I'm not just someone who learned Skool last month and decided to teach it. I bring years of experience as an award-winning educator who has spent her career developing courses and curriculum and helping others create high-quality courses and memberships. I've taken all of that and brought it into the Skool space, which means the support you get here isn't just "here's where to click." It's grounded in real expertise about what actually makes a community work, and that combination is genuinely hard to find anywhere else. No more dumb questions (there are NONE here, seriously). You can ask where the button is to add a link as many times as you want! No more spiraling at 11pm over your community setup. We'll help you decide the best direction for your topic, your audience, and your situation. No more feeling like everyone else has a secret roadmap you weren't handed. Get the confidence to make the decisions you need to make so that you start making progress instead of waiting to "feel ready." This is YOUR place to get it done. Don't miss it. Friday is a ONE DAY ONLY founding member launch. That means the price you lock in on Friday is the lowest this will ever be. After Friday, the price increases dramatically. So if this is speaking to you, you're going to want to be ready.
🥳 Something is coming Friday and I am SO excited about this one.
5 likes • 25d
Looking forward to this! Love the excitement that you're building too!
#SocialSunday
I just realized that I haven't done a themed post in a really long time!!! So, let's make today #SOCIALSUNDAY. Share below your social media links and describe what you share on those platforms so that people can decide if they want to follow you or not. For example, you can find me at www.linkedin.com/in/shannonlboyer where I share course creation tips. You can also find me at www.instagram.com/shannonlboyer where I share links to new podcast episodes of The ART of Online Course Creation.
#SocialSunday
2 likes • 26d
For hints and tips to improve your CV/Resumé and to smash your next job interview https://www.youtube.com/@CareerSkoolGus
🥳 I Have an Announcement, and I'm Really Excited About It!!!
Does this sound like you: - You're new to Skool and are struggling to figure out how this all works. Why is it kind of like social media but not really...? - You're trying to set up your community but there are so many options that you have no idea which on is right for you. - You have asked so many questions that you are now afraid to ask another one because you are worried about annoying people. - You are hopping around from free community to free community hoping to soak up as much knowledge about Skool as you can. - You are planning on making a go of things as soon as you feel confident, but you're not really quite sure when that will be or what it looks like... Then I have just the solution for you. Not only do I have a background in education and tons of experience creating high-quality courses that help people showcase their expertise and get meaningful results for their students, but I have also successfully monetized two communities and created one (this one) that has been a ⭐️ top 1% community for 7 of the last 11 months in the most saturated and competitive category - Money. I am regularly asked if I can help people set up their communities, and now I'm going to do just that. And just like I always do, I am going to make the price accessible and affordable. I'm not charging $3000 a month with promises that you are going to make millions. I'm not selling a dream. I'm showing you what it takes for the average person to get started in a way that sets you up for long-term success. On June 25th I will be announcing a one-day-only founding member opportunity that you won't want to miss out on. So mark your calendar and then watch this space because you are about to have all your questions answered and actually start to make measurable progress towards your Skool community dreams!
🥳 I Have an Announcement, and I'm Really Excited About It!!!
4 likes • 29d
Diary marked!
May 30 • 
Communities
"The Best Investment I've Made For My Business in a Long Time!"
If you're new here, you might not know that my main community is actually called the "Your Best Course" Build Lab, and it's where I help people create stand-out courses. The work that I do there is based on my experience as an award-winning educator with a Master's degree in education and more than 25 years of experience in curriculum and course design. After working with me, this is what people say: ⭐️"I would recommend Shannon to anyone who wants their course to deliver real results for your students and to have a course you can feel confident and proud of.” - Elizabeth ⭐️"The Your Best Course Intensive Program I recently attended with Shannon surpassed all my expectations!" - Julie ⭐️"Shannon’s course is that Shannon teaches you the exact structure and important components of a high quality course that will actually give your students a path to success" - Marija ⭐️"The Your Best Course Intensive Series is the best thing I've done for myself in a long time. It surpassed all my expectations" - Theresa ⭐️"I can't imagine every writing a course again without Shannon!" - Jan ⭐️"Shannon has been an amazing coach throughout the journey of building my Membership site. She offered such great advice, always steering me towards decisions that made the process smoother and perfectly aligned with what my ideal customer would love. Her guidance was not just professional but felt personal and supportive, like having a friend who truly gets what you're aiming for. I'm so grateful for her help and couldn't have done it without her!" - Lesley 🙌 If you'd like to have an expert educator walk beside you guiding you through the step-by-step decisions you need to make to create an impactful course that helps you scale your business, then join me over in the Build Lab. You won't regret it! Join Premium today and get a one hour coaching session with me (value $175) to get your course headed in the right direction immediately. Offer ends at midnight Eastern today!
"The Best Investment I've Made For My Business in a Long Time!"
1 like • May 30
These are awesome testimonials! How lovely to see :)
1-10 of 97
Gus Gray
5
132points to level up
@gus
The Lightwright - helping you create a career that lights you up!

Active 7h ago
Joined Feb 25, 2026
Linlithgow, Scotland
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